Kanvin - Quality thermals for the entire family

Ludhiana-based K. A. Exports has been manufacturing and retailing thermal wear products under ‘Kanvin’ since 1999. A wide range of thermal products are offered by the brand for men, women and kids. “The product quality, good work ethics and complete transparency of working are some of the factor that sets us apart, says Aditya Marwaha, Marketing Director of K. A. Exports.

Wide product basket for the entire family

The brand portfolio consists of thermal innerwear for men, women and kids and sleepwear and loungewear for women and kids. “Our collection is designed to appeal the aesthetic sense and give customers the ultimate feeling of comfort and ecstasy. Importance is given to designing and product detailing throughout manufacturing process to achieve desired parameters of customer satisfaction. Kanvin has established as a brand name trusted for its excellence in quality and eminence,” exclaims Marwaha.

The fabrics used for Kanvin products are of the premium quality, treated with special enzyme washes to enhance softness. The thermals are made with premium quality blends of different fibres including cotton, lenzing, modal imported from Austria and polyester.

For women, the thermal range is trimmed with exquisite stretch lace, designed in edgy style, flattering fits and made available in exciting colours. Kanvin offers these thermals in string, camisole, sleeveless, sleeveless extra-long with slits, short sleeve, long sleeve, short vests, long pants, semi-long pants and short pants in off-white, skin and black colours.

“Kanvin thermals are warm, soft and comfortable. They are made from a blend of fine fibres with CPS technology. The polyfill yarn is filled in two layers of extra soft fibres, to provide the best thermal innerwear experience. Trims are added with elastane for improved fit,” says Marwaha, elaborating on the range.

Kanvin has also introduced new ‘P’ knit thermal range for men. With cotton modal on both sides and polyfill filling, this new range is made from very fine fibre, making it extremely soft, thin, lightweight and warm. These can also be used as undershirts. “In this range we have introduced thermal styles, added with neck warmers for complete protection. Kanvin thermals for kids can protect them from shivering cold, while providing softness and comfort. They are made from a blend of fine fibres and washed in eco-friendly enzymes,” adds Marwaha.

Kanvin offers different thermal styles for boys and girls, having two different colours.

Strong presence in the northern market

The company has an exclusive Kanvin store in Silver Arc Mall, Ludhiana. The current network consists of A and A+ category retailers in Punjab, Delhi NCR, Rajasthan, Gujarat and Maharashtra. “The plan is to make our brand available across India. Our range is also available online with Jabong, Snapdeal, Flipkart, Paytm, Amazon, Zivame and Cilory,” explains Marwaha.

The distribution of products is done through distributors, direct retailing, company sales executives and online. The company has been withnessing growth every season. “This is due to our continuous efforts of providing better products to our customers,” avers Marwaha.