Linen Club opens flagship store in Bangalore

Linen Club, the brand from Jaya Shree Textiles, a division of Aditya Birla Nuvo has opened the doors to a flagship store in Indiranagar, Bangalore. Its spread over 2,800 square feet. The brand has a presence in more than 113 exclusive brand outlets and over 4,000 multi brand outlets.

The store offers a wide range of pure linen to exotic linen blends, printed and embroidered linen fabrics for both men and women and garments like shirts, trousers, suits, ethnic wear, skirts, tops and jackets. Additionally, the store has stocked accessories such as stoles, laptop bags, ladies bags and scarves as well as linen dhotis and angavastras to cater to the regional tastes.

Linen Club is also revamping its collection to woo younger audience. At the same time it’s eyeing a turnover of Rs 1,000 crores in two years. The brand aims to expand its reach and create collections appealing to today’s young generation to achieve its plans. Linen Club is ready to launch ready to wear garments that would be available across all its stores. The company is in the midst of Rs 235 crores expansion plan and is expected to increase production to around 10 million metres annually from eight million metres this year.

Linen Club is one of India’s finest fabric brands and is sought after by leading garment labels such as Colour Plus, Louis Philippe, Van Heusen, Allen Solly, Wills Lifestyle, Park Avenue, Benetton, Blackberry’s, Levi’s, Freelook, Arrow, Zodiac and Pepe Jeans.