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RangRage eyes global markets, plans stores in six countries

By Sujata Sachdeva

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RangRage, the brand known for its hand-painted lifestyle products across apparel, accessories and home décor, has set its eyes on the global markets. The brand will now reach out to six international destinations. In India, RangRage is present across its own and others’ ecommerce platforms and airport outlets.

Over the next one year, the company aims to open stores in UAE, Oman, Canada, Singapore, Finland and Australia and will raise two million dollars (over Rs 13 crores) to fund its growth plans. Canada is the first country on its radar, where it has already found a partner. First shipment to the country will take place next month.

Talks with partners in Singapore, Australia and Finland are also in the final stages, where RangRage plans to launch through major premium ecommerce marketplaces as well as physical stores with the help of region specific distributors. The brand recently opened its outlets in UAE and Oman.

The company expects 250 percent year-on-year growth in the next five years and reach Rs 100 crores turnover by 2022 and 70 percent of their revenue is anticipated to be driven from international markets.

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