Vero Moda unveils Aditi Rao Hydari as face of autumn/winter 2026 campaign
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Danish fashion brand Vero Moda has unveiled Indian actress Aditi Rao Hydari as the face of its autumn/winter 2026 campaign in India. The partnership is aimed at deepening the brand's presence in Indian womenswear, pairing Vero Moda's identity with Hydari's own sense of style and individuality.
The campaign is built around the theme 'No woman is just one thing,' reflecting the different facets of a woman's style across her day. It is rooted in the season's collection, which spans dresses, jumpsuits, co-ord sets, denim, blazers and knitwear.
"Vero Moda has built a strong position in Indian womenswear, and we see significant opportunity ahead," said Sumit Dhingra, CEO and country director of Bestseller India. "As we enter the next phase of our growth, this campaign with Aditi Rao Hydari is an important step in strengthening the brand's relevance and visibility in the market."
"Vero Moda has always stood for quiet confidence, and that's something I connect with personally," said Hydari. "Being part of the campaign feels like a natural extension of that philosophy."
Alongside the campaign, Vero Moda has also launched a festive line for the season, extending the brand's versatility to festive dressing.