Articles by Press Club
The Press Club is a dedicated section separate from editorial content, complementing partner news pages with official press releases submitted by brands, PR agencies, and communication teams. These unedited announcements provide updates on product launches, events, and company news, straight from the source.
Rashmika Mandanna gets sporty with Onitsuka Tiger's MEXICO 66™ Golf
Onitsuka Tiger brand ambassador Rashmika Mandanna is spotted going sporty in the MEXICO 66™ Golf, shining a fresh spotlight on the brand's iconic sport-meets-style silhouette. Inspired by the legendary MEXICO 66™ SD, the MEXICO 66™ Golf brings together golf-ready functionality and the timeless design codes that have made the MEXICO 66™ a...
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Jack&Jones shifts into high gear with Spring Summer ’26 Volume 2: Rush
JACK&JONES continues its biggest season yet with the next chapter of its Spring Summer '26 collection. Anchored in the cultural forces driving today's generation forward, the campaign unfolds across three distinct volumes – Music, Rush, and Travel – each a bold statement in its own right. Vol.02 is designed for the chase – the constant pull...
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Hugo boss introduces HUGO to India with the opening of its first global flagship store in the IMEA & CIS region
HUGO BOSS marks a significant milestone with the launch of HUGO’s first global flagship store in the IMEA & CIS region, at DLF Avenue Saket. The opening positions New Delhi at the centre of one of the label’s most important global retail moments, and introduces Indian audiences to a brand built on the conviction that personal style is the most...
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A Manifesto for Change: Fashion’s Just Transition Takes a Major Step Forward
On May 1st, the Clean Clothes Campaign (CCC), together with its allies, officially launched the Fashioning a Just Transition Manifesto—a powerful collective call to transform the global fashion industry. The manifesto has already been endorsed by 234 organisations across Europe and Asia, signalling growing momentum behind a movement to reshape...
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Indian batting powerhouse Suryakumar Yadav joins Skechers Cricket team
Skechers, The Comfort Technology Company®, accelerates its cricket journey with the signing of Suryakumar Yadav—one of the most accomplished and influential batsmen of the Indian Cricket Team and recent captain of the 2026 T20 World Cup champions. Renowned for his consistency, composure, and match-defining performances, Suryakumar Yadav is now...
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The Fabricant Global AI Design Competition for Fashion Students and Graduates
The Fabricant has launched Design Forward 26, a global open competition inviting fashion students and recent graduates to build a full AI-native collection — with free platform access provided to every entrant. Submissions are open now through 29 April 2026. The competition is built on a direct premise: access to professional tools should not...
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Chanel introduces new ambassador Bhavitha Mandava
Bhavitha Mandava made her House debut on the runway for Matthieu Blazy’s first Spring Summer 2026 collection before making history as the first Indian model to open a CHANEL show, leading the Métiers d’art 2026 runway last December. Discovered by chance in the New York City subway and a proud NYU graduate, Bhavitha’s intelligence, wit, and...
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Only Draws a Wild Card with India’s First Fashion Collaboration with Uno™
Only, an international fashion brand founded in Denmark in 1995, specializing in denim and trend-forward fashion for the next-gen consumers, announces a landmark collaboration with Uno™, the iconic card game. This partnership marks India’s first fashion collaboration with Uno™ and reflects Only’s continued focus on bringing culturally relevant...
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Bershka launches in Bengaluru at Phoenix Mall of Asia
BERSHKA, a brand of the Inditex group, launches in Bengaluru and it is bringing its creative collections to the city at Phoenix Mall of Asia. Bershka is a bold and ambitious retail brand for a young audience that empowers young people to express their boldest selves. At Bershka we embody the excitement of defining your own style, serving as a...
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Steve Madden India Says Hello Spring with Shanaya Kapoor
Steve Madden India announces Hello Spring, its Spring Summer 2026 campaign fronted by Shanaya Kapoor. At its core is the Anti-Tea Party - a playful disruption of spring’s expected codes, where tradition is reworked with an unexpected edge. As the brand expands across key cities nationwide, it enters the season with a sharper, more confident...
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