Aero Club news and archive

Brands record brisk winter sales this year

Aided by the chilly weather, winter wear sales have jumped 15 to 20 per cent in north India. Winter apparel is driving sales in north India from December, a welcome change from subdued consumer sentiments that prevailed earlier in 2019. Sportswear brand Puma witnessed 40 per cent growth in sales of jackets and sweatshirts. Over the last two...

Retail

Cold winter boost brands/retailers’ sales this year

December sales of brands/retailers in North India are up between 15 to 40 percent compared to last year with a strong winter this year. An intense cold wave has gripped parts of north India. Shoppers are rushing to buy warm apparel and winter footwear. The improved sales are helping retailers tide over what has otherwise been a slow period as...