Bhawarlal Alok Kumar news and archive

Camaro Jeans to launch women’s fashion line, EBOs

Focused on men’s denims for years, Camaro Jeans from the house of Bhawarlal Alok Kumar now plans to add woman’s fashion line to its portfolio. “Originally Mumbai was the production base, but today Mumbai is the corporate base, Kolkata the sales base, and we have Lucknow to cover UP sales and Ludhiana to take care of manufacturing knitwear,”...

Fashion

Camaro: Indulging Indian men with new collection

Bhawarlal Alok Kumar, makers of the brand Camaro, a men’s casual brand that mainly makes denims, casual trousers and T-shirts are gung-ho about their autumn/winter range. Emphasizing on subtle fashion lines the brand has done extensive home work on processing of the garments in case of denims and T-Shirts. “Stripers and double mercerized...

Fashion

Now women’s jeans wear from Camaro

Bhawarlal Alok Kumar, makers of the brand Camaro, a men’s casual brand that mainly makes denims, casual trousers and T-shirts is getting ready with its spring/summer ’11 collection. On their agenda is launching women’s jeans. As R K Patawari, Director, Bhawarlal Alok Kumar says, “Creating a segment for women’s denims is a tad difficult than...