Spanish brand Byan explores Italian future with Milan pop-up and local collaboration
Madrid-based womenswear brand Byan opens a pop-up space in Milan today, November 5, at 35 Corso Vercelli. The store will remain open until December 30 as part of the company's international expansion strategy. It seeks to gauge the response of Italian customers firsthand while evaluating a permanent presence in the market. The pop-up's retail...
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