De Beers news and archive

De Beers to close lab-grown diamond brand, Lightbox

Diamond company De Beers Group has announced plans to shutter Lightbox, its lab-grown diamond (LGD) jewellery brand. The company confirmed the news in a press release, where it stated that it wished to instead reinforce its “commitment to natural diamonds” and thus had entered into discussions with potential buyers for the sale of certain...

People

De Beers Jewellers names new chief marketing officer

De Beers Jewellers has appointed Henry Jun Liu as its chief marketing officer to lead the luxury jewellery house’s global marketing strategy to drive the brand’s ambitious growth plans and further position it as a leading luxury jewellery destination. Liu has more than 20 years of international marketing experience, including over eight years in...

People

David Prager and Ryan Perry to exit De Beers

Diamond company De Beers Group has confirmed a new organisational structure and executive committee following the news that David Prager, executive vice president and chief brand officer, and Ryan Perry, acting executive vice president of strategy and innovation, have decided to leave in 2024. In a statement, De Beers said that changes to its...

Featured

People

De Beers Brands appoints new chief executive

De Beers Group, the leading diamond company, has appointed Sandrine Conseiller as chief executive officer of De Beers Brands, replacing Marc Jacheet, who is leaving De Beers. In a statement, De Beers said that Conseiller will oversee the development of De Beers’ Brands and investment in existing and new diamond markets. She will join the group’s...

People|Jewellery

De Beers names Lupita Nyong’o as its first global ambassador

Luxury jewellery brand De Beers has named Academy Award-winning actress Lupita Nyong’o as its first global ambassador. Nyong’o, who is set to star in Marvel’s upcoming ‘Black Panther: Wakanda Forever,’ will kick start her duties as De Beers' global ambassador in its new ‘Where It Begins,’ campaign that tells the story of the global luxury brand...

People

De Beers executive vice president Stephen Lussier to step down

Jewellery company De Beers Group has confirmed that Stephen Lussier, executive vice president for brands and consumer markets, will step down from his executive responsibilities on April 1 after 37 years with the company. In a statement, De Beers added that Lussier would continue to contribute to the company as a strategic advisor and will...

Featured

Retail|Jewellery

De Beers places sustainability at the core of new London flagship

De Beers Jewellers has opened a new concept flagship store on London’s Old Bond Street that puts natural diamonds and sustainability at the heart of the customer experience. The new flagship is located at 45 – 50 Old Bond Street, next to its previous location, and its design has been inspired by ‘Building Forever,’ De Beers’ commitment to...

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Business

De Beers partners with National Geographic in Africa

Jewellery group De Beers is teaming up with National Geographic to launch Okavango Eternal, a strategic conservation partnership to protect the source waters of the Okavango Delta in Africa and the lives and livelihoods they support. The five-year commitment will help protect Africa’s endangered species, ensure water and food security for more...

Fashion

Walpole announces nominees for 2019 awards

Selfridges, Burberry and Mulberry have all been nominated in the annual Walpole British Luxury Awards, which will take place at The Dorchester in London on November 18. The awards, which will be presented by actor Laurence Fox, will feature ten categories to celebrate the “very best high-end products and services from a diverse range of British...

Fashion

Farfetch launches watches and jewellery hub

Farfetch is moving into hard luxury with the launch of its watches and jewellery hub, which will include Chopard, De Beers, Pomellato and Ulysse Nardin all launching exclusive pieces with the e-commerce platform. Launching today, May 8, the fine watch hub and the fine jewellery hub will be available across its different language sites, shipping...

Apparel

Forevermark to strengthen India presence

Forevermark, the jewelry brand of world’s leading diamond company De Beers, which announced its Indian entry last year with the introduction of its two international collections — Encordia and Forevermark Setting -- is now eyeing 20 per cent of its overall business to come from India, which stands at 10 per cent currently. The two collections...

Apparel

De Beers set to increase India business

Diamond major De Beers has targeted India as one of its major contributors to sales. In the next five years, the company expects 10 per cent of its global sales to come from India through its brand Forevermark. It also expects to increase its number of retailers in the country. Recently, Forevermark organized a trade forum where retailers and...