Flipkart.com news and archive

Flipkart introduces marketplace concept

Flipkart has introduced an online marketplace with products across 12 categories in a bid to take on competing websites like eBay and Snapdeal. The marketplace model brings buyers and sellers in direct contact. As in an inventory-based model, a marketplace platform does away with the need for warehousing or having an inventory of products and...

Apparel

Flipkart obtains Security Standard 2.0

Leading online retailer Flipkart has received certification of Payment Card Industry Data Security Standard 2.0, a leading security standard for payment card processing. This means the company’s proprietary technology and platform, stores and processes data are in a secured environment pre-empting the risk of data theft and fraud. The...

Apparel

Flipkart adds men’s wear

Entering the clothing category, India’s largest e-commerce firm Flipkart has added men’s clothing segment. Directly opening competition with other e-tailers like Jabong, Myntra, Yebhi, Fashionandyou, Zovi among others, Flipkart’s move also shows that apparel is one of the most sought after e-com segments. The merchandise categorised under...

Fashion

E-retail: Players turn to apparels to increase margins

The booming e-commerce space in India saw a flurry of players jump in at the lucrative opportunity. But high costs involved in operating the business and declining margins due to competition is forcing players to offer schemes like heavy discounts, free shipping, discount coupons and so on. This is pushing them to look at the high-margin apparel...

Apparel

Naspers to invest $150 m in Flipkart

South African media giant Naspers is said to be investing $150 million (Rs 834 crores) in online retailer Flipkart, a deal which would secure the company’s finances for the next three years. Along with Naspers, Iconiq Capital will also infuse fresh funds while existing shareholders Tiger Global and Accel Partners continue investing in the latest...

Apparel

Flipkart seeks more funds from PE investors

Flipkart requires about $150 million (above Rs 800 crores) from new PE investors in the next six to nine months to keep delivering. PE investors are unsure of the return in investment, online platforms would bring so they are not showing keen interest in the business. And current investors, Accel Partners and Tiger Global are not in a position...