FLORENCE news and archive

Karl Lagerfeld to return to Pitti Uomo with immersive brand experience

Karl Lagerfeld has announced its upcoming return to Pitti Uomo in Florence, Italy. Taking place from January 14 to 17, 2025, Karl Lagerfeld will host a one-of-a-kind immersive presentation that invites visitors to step into the World of Karl. The presentation at Pitti Uomo aims to capture the brand’s heritage through storytelling and custom...

Fairs

Istituto Marangoni speaker at Wired Next Fest in Florence

For the second year in a row, as an exclusive educational partner of the Wired Next Fest, Istituto Marangoni invited an important guest speaker. Francesca Giulia Tavanti led the debate around the modern relationship between art and fashion. Wired Next Fest in Florence is the most important Italian festival that celebrates science, technology,...

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People

Millie Bobby Brown launches new beauty brand for Gen-Z

Another celebrity-turned-entrepreneur, teenage actress Millie Bobby Brown has launched her own beauty brand. The 15-year-old star of Stranger Things has previously designed for Converse as a limited-edition collaboration and is now ready for a venture of her own. She announced on Instagram that her new brand, called Florence by Mills, has been...