Harley Davidson news and archive

Harley-Davidson teams up with Post Malone on apparel collection

Motorcycle and apparel company Harley-Davidson (H-D) has unveiled a new limited-edition collaboration with Post Malone, celebrating the Grammy-nominated artist’s love of the brand. It is the first time the duo have teamed up on the creation of such a line, where both their branding will come together in designs that draw inspiration from H-D’s...

Business

Harley-Davidson launches group of apparel lines, H-D Collections

Motorcycle manufacturer Harley-Davidson has announced the launch of a group of lifestyle apparel brands designed to honour the brand’s heritage and values. Entitled H-D Collections, the lines will be available via a dedicated website from March 9, and come as part of the company’s mission to expand its relevance and presence beyond motorcycles....

People

Harley-Davidson aims to revamp apparel division with new hires

Harley-Davidson, America’s infamous purveyor of motorcycles, is hoping to revamp its fashion division. The company recruited directors from Nike and Yeezy to oversee its apparel and licensing businesses. Louise Goldin, a Yeezy alumni and well-known industry designer, has been appointed creative director. Erica Bullard, a Nike veteran, will take...

Fashion

Marcolin renews eyewear license with Harley-Davidson

Marcolin Group, one of the leading eyewear companies, has confirmed the renewal of its worldwide licensing agreement to design, manufacture and distribute worldwide, Harley-Davidson Motor Company eyewear and sunglasses. The agreement for Marcolin Group to produce Harley-Davidson branded eyewear for men, women and kids has been extended through...

Retail

America’s cult brand Harley Davidson plans retail push in India

American cult bike-maker Harley-Davidson is preparing to boost its India presence by opening brand stores across metros, while working on increasing exports to the US and countries across Europe. It has now identified cities in Northeast for first three stores in the country. The company is looking at partnerships for retail expansion and will...

Fashion

Slowdown does not slow down India’s luxe business

While the entire industry is worried about how to recover in the New Year, the high end luxury segment is not really bothered and showing steady growth. According to luxury market players, for people, who can afford to spend on high end goods priced beyond Rs 2-3 lakh, slowdown is a petty issue, not affecting their buying habits. So while,...

Apparel

Harley Davidson bets on merchandise

The legendary US motorcycle brand, Harley Davidson, is enthusiastic about the way the retail industry is growing in India. And has identified India as a fabulous opportunity in terms of the Harley Davidson merchandise, expecting its product line extension to contribute much more than 5 per cent of its revenues, which is the global standard for...