Jealous 21 news and archive

Jealous 21 makes a mark with women’s denim

Women’s wear label Jealous 21 has come a long way since the time it was established in 2006-07. From a turnover of less than a crore it has touched Rs 150 crores now. “The brand is for college goers and someone who has started working so it’s a brand for young girls. ‘Jealous 21’ makes a person confident and stylish,” says Modita Tripathi, Chief...

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Fashion

Jealous 21 unveils limited edition Miss Universe range

Jealous 21, the exclusive women’s wear brand from Indus league Clothing, a division of Future Lifestyle Fashions collaborated with the Miss Universe Organization to launch an exclusive limited edition collection. The reigning Miss Universe, Paulina Vega, was in Mumbai to reveal the collection at a glamorous fashion show. Miss Universe range for...

Apparel

Jealous 21 unveils A/W 2012 collection

Jealous 21, the exclusive women’s wear brand that pioneered jeans that fit every body type has launched its new Autumn/Winter 2012 collection. It’s a bright, vibrant spell for the very happening young fashionable college girl as Jealous 21’s new range introduces colourful designs in many ways. The highlights of the season are ‘Rainbow Jeannie’,...

Trends

Jealous 21’s ‘Heroine’ connect

Eight brands are in the race to gain mileage after signing up with Bollywood actress Kareena Kapoor’s forthcoming film ‘Heroine’. Apart from brands that Kareena endorses like Lakme and Head & Shoulders, Jealous21 from Indus League Clothing and Cera are the first-timers to crack silver screen deal. All these brands will collectively spend roughly...

Apparel

Indus League banks on women’s wear segment

Hit by adverse economic conditions ranging from high cotton prices to excise duties, Indus League Clothing has decided to focus on its women’s wear segment, which continues to grow at 15 -20 per cent with brands like Jealous 21 and Scullers. Incidentally, its men’s wear segment has seen a decrease of 5-7 per cent but despite a drop in sales, men...

Fashion

Jealous 21: Targets 100cr turnover by next fiscal

Growing from Rs 80 lakh to Rs 65 crores over the last seven years, Jealous 21 from the stable of Bangalore-based Indus League Clothing is now aiming to become a Rs 100 crores brand by the end of the fiscal 2013-14. As Modita Tripathi, Senior Brand Manager, Jealous 21 explains, “Given the fact that every single woman has different body shapes,...

Apparel

Loyalty bonus from Jealous 21

Jealous 21, the exclusive jeans brand for young girls that was acquired by Indus League Clothing, is now betting big on its mobile phone-based loyalty program called Club J21. With nearly 8,000 members, the brand is looking at doubling membership this calendar year. Aimed at girls between 18-24 years, Jealous 21, reaches out to its target...