Killer Jeans news and archive

Killer’s Water Saver Jeans is a breakthrough innovation in denim

Killer known as the original Indian denim brands that distinguished itself as ‘the great and original jeans’ brand has now launched a unique and pioneering collection – water saver jeans. This range has a distinct greenfold depicting the eco-friendly product made by consuming 80 per cent less water. A cult casual wear brand in India, Killer has...

Apparel

Bates India to handle creative duties of Integriti

Bates India has bagged the creative mandate for Integriti, an apparel brand from the Kewal Kiran Clothing (KKCL). The win for Bates comes on the back of a multi-agency pitch that took place in Mumbai. Sources say the agency has already started working on a campaign that includes a TVC. The creative duties for Kewal Kiran’s denim brand Killer...

Apparel

Killer Jeans installs Tukatech systems

Kewal Kiran Clothing (KKCL) that houses popular denim brands Killer, Lawman and Integrity has finalized a deal to utilize Tukatech’s award winning garment development software. Tukatech’s advanced systems will help KKCL develop new products and streamline their production process. In 1989, KKCL developed the Killer line of denim which quickly...

Fashion

Club Fox to launch Londonar, a casual denim brand

Clubfox the well-known garment brand is launching a men’s casual brand called Londonar. It will have a range of denims, shirts T-shirts and casual shoes. “We will open 50 exclusive Londonar stores sized around 300 to 600 sq. ft. These will come up in metros and Tier I and II cities,” says Rajendrra Agarrwal, MD, Naagal Garment Industriez, the...

Apparel

Designers and brands team up

After Tarun Tahiliani teaming up with Levi’s for its Diva collection now Rogue menswear designer Kunal Rawal is tying up with Provogue to design a menswear collection. Following the success of his Cuban inspired spring/summer line for Lakme Fashion Week, Rawal is all set to bring his easy aesthetic to the popular fashion brand. Meanwhile,...