Rangriti news and archive

Rangriti plans to open more stores across India

Women’s ethnic brand Rangriti is looking to infuse more freshness, variety and style to every woman’s closet. The brand is also looking at adding more stores. Offering high-end fashion at attractive prices, the brand has *kurtas, kurtis, anarkalis, churidars, palazzos, skirts and dupattas in pleasing prints, colors and patterns. Rangriti,...

Retail

Biba plans 100 outlets this year through franchises

Women’s ethnic brand Biba is opting for franchises to expand retail in smaller cities across India. These stores would be majorly for its mass to premium brand Rangriti aimed at the young audience. The Biba and Rangriti together have 275 stores as of now. The plan is to open 100 outlets this year, of which 60 will be for Rangriti. The company...

Retail

Bollywood actress Parineeti Chopra is the new face of ethnic brand Rangriti

Parineeti Chopra is the new brand ambassador for ethnic wear brand Rangriti. The actress will feature in an all new campaign ‘Your World, Your Stage’ which is expected to be rolled out ahead of the upcoming festive season. Rangriti offers Indian fashion that appeal to women across age groups and genres. The range has a mix of fashion and...

Retail

Biba on a retail expansion spree, plans more stores by 2020

Women’s ethnic wear brand Biba, is looking add another 200 new stores across India by 2020. The brand currently operates 250 exclusive brand outlets. In Tamil Nadu alone the brand has 15 stores. Chennai, Madurai, Salem, and Coimbatore are the major locations where the brand has a presence. Currently, Biba earns 15 to 17 per cent sales from...

Retail

Biba plans retail expansion, will open 200 stores in three years

Women’s ethnic brand Biba is looking to expand retail across India. In this context it plans to open 200 EBOs across the country over the next three years. The brand has 246 stores at the moment. Typically the brand opens about 30 to 40 stores annually. Biba has five standalone children’s wear stores under Biba Kids. This will be increased to...

Retail

Rangriti from BIBA opens two new stores

Value-fashion brand Rangriti, from the stable of popular ethnic wear label BIBA opened its first two stores in Yamunanagar and Vizag respectively. Spread over 750 and 900 square feet, both the stores will offer budget ethnic wear range. While spreading its presence across smaller Indian towns, Rangriti would also be retailed online. The aim is...