Sahara Force India news and archive

Sahara teams up with fashion brand Varlion

Sahara Force India, the Formula One Team, has teamed up with Varlion, the Madrid-based fashion brand, which has been roped in as official lifestyle partner in a multi-year deal. Varlion will produce a licensed range of leisure products to be available through the team’s recently launched e-shop. Varlion will also focus on developing a fresh...

Apparel

Hackett to design Sahara Force India’s kit

Sahara Force India has signed up London-based fashion brand Hackett, as the official supplier for 2012 for supplying its team kit. Part of Hackett’s association will involve supplying team members with travel kit to be worn while travelling to and from races. The relationship with Sahara Force India marks the continuation of Hackett’s ambitious...