Sanrio news and archive

Casio to celebrate Baby-G anniversary with Hello Kitty

Watch brand Casio is collaborating with Hello Kitty, a character from the Japanese entertainment company Sanrio, on a new Baby-G shock-resistant watch. The collaboration watch marks both the 50th anniversary of Hello Kitty and the 30th anniversary of the Baby-G and is based on the BGD-565, which inherits the design of the first Baby-G model. The...

Fashion Featured

European Commission fines Guess almost 40 million euros in new crusade against online distribution restrictions

Brussels - On 17 December 2018, the European Commission fined the clothing company Guess 39.8 million euros for infringing EU antitrust rules by imposing restrictions on retailers’ ability to compete online. Concerns included ‘geo-blocking’ (i.e., restrictions on the EU territories into which retailers were allowed to sell Guess products),...

Fashion

In pictures: Converse to launch Hello Kitty collection

Japanese pop icon Hello Kitty has inspired Converse’s new playful capsule collection, to be launched globally on August 16. The character will be featured in three sneaker styles: Chuck Taylor All Star, Chuck 70 and One Star. All items are unisex, and come in sizes for both kids and adults. The line is also set to include apparel and...

Fashion

Sanrio collaborates with Megan Bomgaars

Sanrio, the global lifestyle brand best known for pop icon Hello Kitty, has announced an “empowering” capsule collection of fashion graphic T-shirts with artist, entrepreneur and Megology brand founder, Megan Bomgaars. Star of Emmy Award-winning US docuseries ‘Born This Way,’ which follows a group of young adults born with Down syndrome who...

Trends

Hello Kitty now in India

South San Francisco headquartered Sanrio Co, designers and distributors of character-branded stationery, school supplies, gifts, and accessories and also the creators of Hello Kitty, have now ventured in to the Indian apparels market. The company is launching ‘Hello Kitty Apparel’ in association with Twenty One Fashion Studio, as their sole...