Siyarams news and archive

Siyaram Silk Mills’ apparel division organises retailer meet

The apparel division of Siyaram Silk Mills, India’s leading textile manufacturing company recently organised an All India Retailer Meet 2016 at Sahara Star, Mumbai. The event was primarily hosted to facilitate Siyaram’s family bond by gathering their channel partners and providing them a refreshing break from their routine activities. The meet...

Fashion

Oxemberg: Eyeing extensive retail expansion

Aiming to make Oxemberg the number one brand in the value for money category, Siyaram Silk Mills is planning extensive expansion drive pan India. It’s looking at pushing up retail presence through MBOs and large format stores to reach out to more customers. “In the near future we are also planning to open exclusive Oxemberg outlets. Apart from...

Apparel

Siyaram’s to increase store count to 250

Once an apparel brand establishes base, it normally extends its portfolio to accessories segment. On the same lines Siyaram’s is now expanding its product portfolio to add perfumes and deos. What’s more, Siyaram’s, which owns brands like J Hampstead, Oxemberg, Siyaram MSD, has about 100 exclusive stores and wants to expand it to 250 before...

Fashion

Hrithik Roshan the new face of J Hampstead

J Hampstead the premium range of suitings from Siyaram Silk Mills, has signed up Bollywood’s super star Hrithik Roshan, as its brand ambassador. Ramesh Poddar, Vice Chairman & MD, Siyaram Silk Mills is very pleased at the association between the brand and the filmstar. “It’s stylish, fashionable and is aimed at the young achiever. So we were...