Taneira news and archive

Taneira: Plant based yarn sarees

Taneira, the Indian ethnic-wear brand from the house of TATA unveils ‘Vegan Visions’, an innovative range of plant based yarn sarees in collaboration with TENCEL™ LUXE. Woven from a plant based filament yarn, the collection brings together the harmonious union of nature and technology that drapes one in elegance. The unique filament of the yarn...

Retail

Tata’s Taneira opens flagship store in New Delhi

Titan’s premium sari and women’s ethnic wear brand Taneira has opened its biggest flagship store in New Delhi’s posh high street South Extension market. Taneira has tied up with about 200 supply sources across 20 different clusters to source the products from different parts of the country. It is working with weaving communities, weaving...

Retail

Disha Patani is the new face of ethnic brand Aurelia

Women’s ethnic brand Aurelia has chosen Bollywood actress Disha Patani as its brand ambassador. Aurelia offers contemporary traditional Indian wear. Aurelia, is a brand from TCNS Clothing whose other brand is W. Aurelia has 183 exclusive brand outlets and 752 large format stores across 184 cities in India and one outlet outside India. The ethnic...