Valentine news and archive

Demand for luxury products to come from Tier II and III cities

Indians are waking up to luxury products with the entry of major luxury brands like Valentino (set to enter soon), Coach and Longchamp (already here). However, it accounts for only 1.5 percent of the global luxury trade, catering to a mere 4-6 percent of its population. What is interesting to note is that the luxury market in India is all set to...

Retail

Ashapura Intimates launches new Valentine web-store

A leading manufacturer of intimate and loungewear under Valentine brand, Ashapura Intimates Fashion has launched a new shopping website Valentineclothes.com, shutting its earlier portal Valentineloungeweargroup.com. The company also aims to open 200 Valentine loungewear retail store across India over the next three years through franchises. The...

Retail

Valentine bags ‘Lounge and Nightwear Brand of the Year’ title

Brand Valentine from Ashapura Intimates Fashion has bagged the ‘Lounge and Nightwear Brand of the Year’, a national award for marketing excellence given by CMO Asia. Harshad Thakkar, Chairman and Managing Director of Ashapura Intimate Fashion received the award at a ceremony held at Taj Lands End in Mumbai recently. A leading manufacturer of...

Business

Ashapura Fashions Q4 net profit soars to 8.4 cr

Ashapura Fashion for the fourth quarter reported net profit of Rs 8.4 crore against Rs 2.4 crore. During the period under review, the company's total income stood at Rs 77 crores against Rs 95.4 crores on a year-on-year basis. A leading manufacturer of intimate and loungewear under Valentine brand, the company has chalked out a retail expansion...

Retail

Ashapura firms up online retail plans

Ashapura Intimate Fashion will launch its own e-commerce venture in April. Online foray will coincide with the launch of physical stores in major cities across the country. Ashapura is an intimate and lounge wear manufacturing company and in the online space, it will sell intimate wear, lounge wear, kids’ and toddler wear. Incorporated in 2006...

Retail

Ashapura to open 200 Valentine outlets in three years

Ashapura Intimates Fashion, a leading manufacturer of intimate and loungewear under Valentine brand has chalked out a retail expansion strategy. The company aims to open 200 Valentine loungewear retail store across India over the next three years through franchisees. The company opened the doors to its second showroom in Bangalore in February...

Retail

Intimate wear brand Valentine opens a showroom in Mumbai

Ashapura Intimates Fashion, the flagship company of Ashapura Valentine Group has opened a Valentine Showroom spread over 1,550 square foot in Bandra, Mumbai. The second showroom is slated to be launched next month also in Mumbai’s Mulund area. The company plans to set up 10 company-owned retail outlets across Mumbai by the end of March 2015....

Fashion

Loungewear: The emerging category that’s attracting brands

As the Indian knits industry continues its growth story, loungewear is fast taking centre stage. The category is poised to take up a big chunk of the overall knits industry. Many brands are realizing its potential and venturing into this space for fast forwarding their business. As Geeta Singh, Director Chic Carissimo points out, “The consumer...

Fashion

After IPO, Valentine plans aggressive expansion

“We are the first loungewear brand to launch a public issue. We have seen a good response for our IPO. On the first day itself the rate for listing was 20 percent higher. Our HNI portion was oversubscribed by two-and-a-half times and many Bollywood celebrities participated in our IPO,” explains Harshad Thakkar, Managing Director Valentine. The...

Fashion

Valentine: Chalks out major plans to grow retail network

With a dream of building the entire supply chain business involving every activity from farming to retailing, Valentine, a brand from Ashapura Apparels is looking to establishing its footprint through company owned as well as franchise stores. As Harshad Thakkar, Managing Director, Ashapura Apparels opines, “The aim is to cover every aspect of...

Fashion

Valentine to venture into sportswear

Valentine Pink, a brand from the stable of Shree Shiv Lingerie has recently introduced a new collection called ‘To Be Bride’ that exudes modern comfort and ease. Inspired by international styles and designs, each piece of lingerie is produced with a perfect mélange of finest cotton fabrics, silk and lace providing superior comfort and stretch....

Fashion

A pink Valentine in April 2011

Mumbai-based lingerie and nightwear maker Ashapura Apparels is all set to launch Valentine Pink, a new line of lingerie in April this year. Valentine Pink is a product extension of Valentine loungewear also from the company. The new line will have three segments of its own, targeting specific age and users. For example, the line ‘My Basics’ will...