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Bodycare unveils DYCA range of thermals this winter

By Sujata Sachdeva

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Bodycare International, one of India’s largest manufacturers of intimate apparels for men, women and kids has introduced its latest collection of DYCA (Defines Your Class Always) thermal wear for winter. Infusing the classic line of thermal clothing with contemporary and stylish designs, the new collection is meant for the entire family.

The range is designed with premium stretchable fabrics to provide warmth and comfort. The entire range is available in various hues and designs. For men, the range is available in two styles - tops and lowers. Women’s range has three patterns: top full sleeve, top sleeveless and lowers. Introducing the new collection, Mithun Gupta, Director, Bodycare International says, “We are excited to introduce our premium ‘DYCA’ thermal wear collection, which elevates the value of warmth and promises to provide ultimate comfort in winters.”

The brand is present through 150 to 180 distributors pan India and 450 MBOs. By March 2015, the company expects to be present in 900 MBOs apart from its own EBOs. In the first phase, it will have five to ten stores in the north. Bodycare also exports to the Middle East and is available with Carrefour and Lulus.

Bodycare International