Macroman receives World’s Greatest Brands 2015 award

Macroman M-series has bagged the world’s Greatest Brands 2015 award. The star-studded award function was held at Dubai’s Jumeirah. Macroman received the award for its innovation quality in intimate wear and sportswear. A total of 150 brands were featured at the awards. Macroman is India’s leading flagship brands from Rupa & Co and targets the youth.

An intensive research was conducted by United Research Services and the process was reviewed by PricewaterhouseCoopers (PwC). The award was received by Vikas Agarwal, brand director, Macroman M-Series from His Highness Jamal Al Sharif, managing director, Dubai Media City & Dubai Film and TV Commission. The event was the main highlight of a grand two-day Indo-UAE Business Summit 2015. The summit saw leaders from business, politics, sports, entertainment and fashion come together to brainstorm ideas for a better tomorrow.

On receiving the award, Agarwal said the brand was designed such that it combined both comfort and style. The products, he informed, are made of best quality fabric. The award he believes, would add to the credibility of the brand.

The World’s Greatest Brands awards is a multi-platform and cross-cultural trust and loyalty benchmark project which involves Asian and Arab corporations across Southeast Asia, South Asia and GCC. They are evaluated based upon growth, quality of products, management’s long-term vision and strategies, innovations and financial stability.