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Priyadarshini Rao launches a new range with Mohr

By Sujata Sachdeva

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Apparel brand Mohr from Indus League and designer Priyadarshini Rao joined hands to launch the new Spring/Summer range of the brand. The range consists of Indo-western outfits inspired from Indian designs but having contemporary and modern twist.

The Pointelle Collection uses contemporary cross stitch techniques of embroidery coupled with balanced colour combination. She has used colour blocking technique in her designs, bringing back a classic trend with summer hues aesthetically put together in a range of tiered dresses, colour blocked tunics, shirts and pants. The collection is available online on Amazon.

Indus-League Clothing, the fashion brands marketing company from Future Group had launched Mohr, a premium womenswear brand, pitting it against global biggies like Mango, Promod , Zara and domestic designer labels such as AND and Global Desi. The brand embodies the many different faces of the modern Indian woman.

Mohr
Priyadarshini Rao