Alohas news and archive

Alohas segments its offering to grow in men's footwear

Madrid – Following the path already taken by other fashion and footwear brands that began by championing a 'fluid' and genderless product model, the Barcelona-based brand Alohas, which specialises in footwear and accessories, is segmenting its offering with the creation of 'For Him'. This new section on its e-commerce platform will now feature...

Retail

Alohas expands in United States with new stores in New York and Los Angeles

Madrid – Following a 2025 marked by its decisive international offensive, the Spanish footwear brand Alohas continues on the same path of growth and expansion in 2026. It has inaugurated two new permanent stores in the United States. The brand, founded by Alejandro Porras, entered this market exactly one year ago and now operates with three...

Member

Business

Alohas's triple offensive: Enhanced customer experience, greater diversification, and a larger international footprint

Spanish brand Alohas continues its journey to becoming a global brand, accelerating its efforts to coincide with the start of the Christmas 2025 season. Alejandro Porras' company has made new advances across the three strategic pillars that support its growth strategy: customer experience, product, and international footprint. Founded in 2015 as...

Retail

Alohas opens its first UK store in London

Madrid – Alohas, the Spanish on-demand fashion and footwear brand, is continuing to expand its global retail network with the opening of its first brick and mortar store in the UK. The brand has entered the country with the inauguration of its first store in London. Located at 45 Beak Street in the heart of London's SoHo district, the store is...

Featured

Retail

Alohas opens permanent store in Paris and arrives in London

Madrid – Alohas, the Spanish footwear, accessories and on-demand fashion brand, continues to consolidate its global retail network with the opening of a permanent store in Paris. A new point of sale will be added at the end of September: the brand’s first store in the UK. As part of its commitment to physical retail as an "experiential" way to...

Retail

Spain’s Alohas to open first UK store in London

Alohas is set to enter the UK retail market. The Barcelona fashion brand has selected London for its first store in the region, where it is due to open its doors in September. Located in Soho at 45 Beak Street, the store will offer a curated selection of the brand’s footwear, alongside pieces from its new collections. To align with its on-demand...