• Home
  • Tags
  • Gen Z

Gen Z news and archive


Launchmetrics: Premium brands come out on top in evolving Gen Z interests

Gen Z consumers continue to be the talk of the town for fashion brands, many of whom look to target this tech-savvy consumer in what has become an increasingly competitive market. In order to gauge where such brands stand, analytics platform Launchmetrics has released a detailed report on which brands are making it – and which ones are not...