Jawara Alleyne news and archive

Primark to launch fashion collaboration with Rita Ora

Singer Rita Ora is teaming up with value retailer Primark on a multi-season fashion collection based on her personal style. The debut Rita Ora x Primark collection launches on September 19 and will be available in all Primark stores across its 16 markets, allowing customers to shop Ora’s “famous style for less”. The collaboration is almost two...

Fashion Featured

Fashion East announces spring/summer 2022 line-up at LFW

Talent incubator Fashion East is supporting five designers for spring/summer 2022 at the upcoming London Fashion Week and has announced an all-new multimedia partnership with luxury retailer Browns. Fashion East will return to a physical showcase for the first time since the easing of lockdown with a live event at the Institute of Contemporary...