Pinterest news and archive

Debenhams Group taps Pinterest for brand awareness campaign

Debenhams Group – formerly Boohoo Group – has turned to image-centric social media platform Pinterest for a new marketing strategy aimed at building brand awareness and boosting customer growth. In what is said to be the first Pinterest campaign launched by a “group brand” in the UK, Debenhams will work with the platform on repositioning the...

Fashion

5 of the biggest wedding trends for 2025

Social media platform Pinterest’s annual wedding trends report has revealed that brides-to-be are incorporating rich colours, unique personal touches and timeless elegance for their wedding day, as Gen Z continues to shake up the wedding landscape. According to Pinterest, brides are embracing the return of 90s dress silhouettes, colourful...

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Fashion

Pinterest predicts 2025 fashion trends

Pinterest has unveiled its fashion predictions for 2025, revealing five distinctive trend forecasts that blend nostalgia, sustainability, and bold self-expression. From the maritime-inspired "Fisherman Aesthetic" to the medieval-tinged "Castlecore," the trends reflect a blend of generational styles, sustainable living, and creative personal...

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Fashion

Pinterest unveils autumn fashion trends

Pinterest's Autumn Trends Report offers a glimpse into the sartorial zeitgeist of the upcoming season. The data, extracted from global search trends on the platform, indicates a marked shift towards bold, eclectic styling and nature-inspired aesthetics. Mixed proportion layering emerges as a dominant trend, with searches for "jersey with skirt...

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Retail

Pinterest launches shoppable print magazine with Real Simple

Social media platform Pinterest and Real Simple magazine have joined forces to create a shoppable issue named "Best & Brightest." The collaboration features over 120 curated products, with QR codes embedded in each magazine segment that lead readers to corresponding Pinterest boards, where articles can be purchased. The issue launched on...

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Business

Pinterest working on ‘body type’ tech

Social media platform Pinterest has said that it is working on “body type technology” that would allow users to refine their searches for women’s fashion and wedding ideas based on different body types. The tech builds on similar tools introduced for hair patterns and skin tones, all of which contribute to the platform’s efforts to form a more...

Culture

Pinterest UK teams up with V&A on video series

Visual inspiration platform Pinterest is partnering with London’s Victoria & Albert Museum (V&A) to bring the museum’s sold-out ‘Gabrielle Chanel. Fashion Manifesto’ exhibition to life digitally. The exclusive partnership will see Pinterest hosting a series of four videos on their Pinterest profile showcasing the exhibition’s key themes,...

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Fashion

Bows, Grandpas and Jazz: Pinterest predicts 2024 trends

2024 has officially kicked off, and with it comes the latest Pinterest Predicts report, through which the image-based social media platform looks ahead to trends that it believes will rule the site, and consumer interests, in the coming year. Such trends, according to Pinterest, will be ruled by the overarching theme, ‘Make it Big’, which is...

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Fashion

Pinterest announces trend predictions for 2024

As the latest trends seem to move a million miles per minute, Pinterest stays ahead of the curve—the lifestyle tech company just revealed its predictions for 2024 trends across beauty, fashion, and more. Based on an analysis of various search algorithms generated by visitors on the platform, Pinterest’s near-500 million users provide insights on...

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Fashion

Anthropologie partners with Pinterest on shoppable Holiday Showhouse

American fashion and lifestyle retailer Anthropologie has teamed up with social media platform Pinterest on a fully shoppable Holiday Showhouse in Brooklyn Heights, New York City, featuring seasonal furniture and decor from Anthropologie and Terrain. The Holiday Showhouse is open until October 15, and customers can make appointments to view the...

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Fashion

Pinterest launches inclusive body type technology

Pinterest has launched new industry-first body type technology to increase body representation on its social media platform for users living in the UK, Ireland, US, Canada, Australia and New Zealand, ahead of roll out to additional international markets. The first-of-its-kind body type technology will be part of Pinterest’s suite of inclusive AI...

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Business

Pinterest Q2 revenue up 6 percent, narrows losses

Pinterest, an image sharing site which has increasingly been adding shopping features in recent years, has reported a 6 percent rise in revenue in the second quarter. The San Francisco-based company generated revenue of 708 million dollars in the three months to June 30, up from 665.9 million dollars a year earlier. That came as its global...