Pure Elegance news and archive

Pure Elegance revamps its e-platform

Indian-American fashion brand, Pure Elegance has launched a newly revamped website for its client base. Pure Elegance is the fastest growing South-Asian fashion brand in the US, a maker of both ethnic and Indo-western fashions for global, fashion-conscious women. Pure Elegance is making an effort at offering merchandise that is original and...

Apparel

Pure Elegance creates ripples worldwide

The great legacy of Indian tradition fused into designer wear by Indian designers is making a big impact on global fashion. That is why, Parna Ghose’s Pure Elegance, an ethnic Indian collection displayed at the Dubai Fashion Week is, creating ripples among fashionistas around the world. The US-based designer has taken Indian ethnic fashion to...

Apparel

Parna Ghose sways DC Fashion Week

Indian ethnic fashion collection by designer Parna Ghose of Pure Elegance made an influence over the fashion audience present at Washington DC Fashion Week held at the French Embassy. The DC Fashion Week finale has been the not-to-be-missed International Couture Show, featuring more than 100 models flaunting designs created by talented designers...