Sher Singh news and archive

Sher Singh ropes in former Levi’s director on-board

Sher Singh, the global lifestyle brand from India has announced the appointment of Shyam Sukhramani as its Chief Merchandising and Marketing Officer. Sukhramani has over 17 years of experience in the retail and fashion industry and most recently ran the global fashion jeans business for Levi Strauss & Co based out of its headquarters in San...

Apparel

Sher Singh launches T-shirts for IPL fans

Inspired by India’s national cricket team during their historic ‘World Cup Championship’ run, Sher Singh’s design team aimed to integrate the classic ‘gentleman's game’ with a modern twist for their first collection, called ‘Cricket by Sher Singh’. And now, the company has launched a range of polo T-shirts flaunting different names of the cities...

Apparel

Lisa Haydon and Sher Singh join hands

Supermodel and Bollywood actress Lisa Haydon has joined hands with Sher Singh, India’s online brand, to launch their first capsule collection inspired by Lisa’s style. Sher Singh’s collaboration with Lisa Haydon continues its role as the first Indian brand focused on making global styles accessible to online consumers, in India and across the...

Apparel

Zaheer Khan invests in Sher Singh

Cricketer Zaheer Khan has invested in a new brand ‘Sher Singh’ launched by online retailer of apparel and fashion accessories Exclusively.in. The retailer is eyeing about Rs 500 crores ($100 million) turnover globally in the next two years. Zaheer Khan will also endorse the newly launched label. The company recently unveiled its first collection...