Sports Direct news and archive

Watch: From hero gnomes to stylish goats, all the festive fashion films to know for 2024

It’s that time of the year, again. Brands and retailers across the globe have begun unveiling their always highly anticipated festive campaigns. This season, trends seem to revolve around flipping the script on the stress usually associated with the season; incorporating well-known (animated) figures into the storyline; and proposing new...

BusinessFeatured

Frasers Group CEO hails ‘break-out year’ as profits jump 13.1 percent

British fashion and retail giant Frasers Group has welcomed a significant uptick in its profits amid what its chief executive, Michael Murray, called a “break-out year”. In the report, Murray said that Frasers made “significant progress” with its Elevation Strategy, expanded its retail ecosystem, strengthened brand relationships, and generated...

Fashion |In Pictures Featured

A summer of sports kicks off with Euro 2024, here are the campaigns to know

This summer is set to be one of the books in the world of sports, with the Paris Olympics on the horizon and UEFA Euro 2024 kicking off today in Germany. As such, there has been an influx of football-related campaigns from both sportswear brands and fashion retailers alike, celebrating the highly anticipated European tournament, with many of the...

Business

Frasers Group loses appeal against NUFC regarding replica kits

In the latest development of Sports Direct against Newcastle United Football Club (NUFC), the Frasers Group-owned retailer has failed in its bid to appeal a decision made regarding the supply of the football club’s replica kit. Sports Direct had requested for the UK’s Court of Appeal to reassess the Competition Appeal Tribunal’s decision to not...

Business

Sports Direct fails to secure injunction against Newcastle United over replica kits

Mike Ashley’s Sports Direct has been unable to secure an injunction against Newcastle United Football Club (NUFC) that would have allowed the retailer to sell the club’s replica kits for the 2024/25 season. The sportswear retailer filed a complaint against NUFC with the Competition Appeal Tribunal during March, in which it had alleged that the...

Business

Mike Ashley seeks injunction against Newcastle United over replica kit deal

Frasers Group owner Mike Ashley is seeking an injunction against Newcastle United Football Club (NUFC) regarding a disagreement over the distribution of the club’s replica kits. Ashley, through his group’s portfolio company Sports Direct, has filed the claim to the Competition Appeal Tribunal, in which he alleged that the club had “abused its...

Retail

Frasers Group to takeover former John Lewis space

Frasers Group is preparing to open “several dynamic stores” in Invesco’s Queensgate Shopping Centre, including a location in a former John Lewis space. Frasers and Sports Direct stores are to be opened at the Peterborough location, bringing the group’s operational area in the shopping centre to a total of 92,500 square feet. The Frasers “concept...

BusinessFeatured

Frasers reports strong H1, forecasts continued profit growth

Frasers Group retail revenue increased by 4 percent for the 26 weeks ended 29 October 2023, largely due to the impact of businesses acquired in the second half and a strong underlying performance from Sports Direct. Total group revenue increased 4.4 percent due to retail growth combined with revenue from acquisitions in the property segment....

Business

Sports Direct faces 5.4 million pound fine from JPMorgan

Sportswear retail chain Sports Direct could be faced with a 5.4 million pound bill after asset management firm JPMorgan filed court documents regarding the refurbishment of its former Wigan unit. According to JPMorgan, the retailer owes the money after it left the site in a state of disrepair once it vacated the property in 2019, breaking...

Business

Frasers Group to expand Sports Direct into Indonesia

The Asian subsidiary of Frasers Group, Frasers Group Asia Sdn Bhd (FGA), has announced a new joint venture with PT. MAP Active Indonesia that will see the introduction of Sports Direct stores into the region. Through the deal, which incorporates both wholesale and retail components, the sportswear retailer will begin to open stores across...

Retail

Sports Direct to open Dublin flagship at former Debenhams site

Frasers Group is to open a new Sports Direct flagship store on Henry Street in Dublin. The group will take over a 200,000 square foot space which is currently occupied by Inditex’s Zara and formerly by Debenhams prior to its collapse. Ger Wright, Frasers Group’s managing director of sports, said in a statement seen by Retail Gazette: “Dublin is...

Business

Frasers Group reportedly eyeing new Sports Direct headquarters

Sports Direct is said to be considering leaving its current Derbyshire headquarters as its parent company has reportedly set out major long-term plans. Frasers Group is looking into creating a new global headquarters for the sportswear retailer in the West Midlands, removing the company from its current base at Shirebrook. According to the BBC,...