Latest Fashion Trends

Inside Gary Champion's plan to keep Clarks comfortable and relevant

"You shouldn't have to choose between looking good and feeling comfortable," Gary Champion, president of Clarks America, told FashionUnited. The idea seems fitting for a company that spent over two centuries selling comfort footwear, without compromising on style. Founded in 1825 by Quaker brothers Cyrus and James Clark in England, Clarks has...

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WGSN’s 2028 trend Joyful Audacity: What is it and how can retail leverage it?

In a landscape influenced by financial pressure, uncertainty, and fatigue, shoppers are naturally gravitating toward positivity. Rather than passively seeking it, however, consumers are actively claiming happiness in ways that extend beyond previous fashion industry trends. While dopamine dressing and vibrant campaigns signaled efforts to offset...

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How a third-generation Florence shoemaker is navigating the US tariff hit

For almost a century, Valentina Rangoni’s family has been selling Italian-made shoes for the United States through its primary brand, Amalfi by Rangoni. Now, the third generation shoemaker, who founded her own label in 2016 dedicated to women’s footwear, is facing an unprecedented business challenge: the Trump administration’s tariff policy. On...

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Allotment-Core: SS27 ready-to-wear trend prediction

With less than a month until the "Big Four" SS27 runway season kicks off, a fresh home-and-garden aesthetic is taking root. Dubbed ‘allotment-core,’ this emerging trend steps up as the natural successor to ‘Coastal Grandma’ and ‘Cottagecore.’ The look defines itself through breathable linen, crisp cotton, and intricate crochet pieces—all...