Latest Fashion Trends

Developments in fashion as the world begins to reopen

Key ways consumers will shop after life in lockdown

Post-coronavirus product design insights

The evolution of the luxury retail experience

Evolving business mindsets during coronavirus

Reassessing the product range

Resetting the fashion calendar

Less but better

Fostering community spirit in a post-coronavirus consumer landscape

2020 Fashion week innovations

Womenswear AW20/21: Material trends spotted on the catwalks

Womenwear accessorie trends for Fall Winter 2020-21

A Post-Pandemic View on Colour

Pantones Colour of the Year, Classic Blue, bringing a sense of peace and tranquility to the human spirit, offering refuge, has a prophetic resonance for a world in the grips of a pandemic. It has not been a colour that we collectively turned towards however. As words failed us, we expressed ourselves in the rainbows

A note from Trendstop’s founder: Why Rewiring Fashion has my support

Last week, I added my signature and support to Rewiring Fashion a long-overdue manifesto from the creative powerhouses of our industry, facilitated by The Business of Fashion. A call for change, emerging from a time of collective despair and collective hope for a system that serves everyone, from designers and

Post-Coronavirus Insights: Unprofitable Collections

In a series of live online sessions over the past two months, we have been sharing insights on the post-coronavirus consumer; what market changes were expecting, how product demands are evolving before our eyes, and the steps that forward-thinking brands are taking now to survive and thrive in a downturn. Here we share one of

Pitti Uomo 97

Originally conceived in traditional trade show format, the menswear boom has seen Pitti Uomo become one of the most important menswear fashion events in the industry. A launch pad for new projects, and showcase for established brands and emerging talents alike, the event is increasingly home to the luxury ateliers as more and more international

London Fashion Week Men’s

The Fall Winter 2020-21 Mens catwalk season has begun, starting in London at The Truman Brewery, Spitalfields. The venue hosted both the BFC runways and the DiscoveryLAB presentation area, where emerging designers are given the opportunity to present their latest collections to key industry players. A Sustainable Future Sustainability took centre stage with the British

The Future of Denim

As a constant fashion staple, denim is undergoing a fall in popularity as iconic labels struggle to keep pace with a rapidly changing retail climate. Traditional denim brands are losing out to fast fashion retailers who can offertrend-led denimlooksquicker and at more competitive price points.The impact of light and travel friendly sports-inspired styles are also

SS21 Footwear Trends

Trendstop introduce three key footwear themes for the Womens, Mens and Active Spring Summer 2021 season. SS21 focuses on the importance of shape and form as designers experiment with architectural upper silhouettes and sole profiles. Premium quality, luxury finishes, and craftsmanship are important in the elevation of everyday summer styles, while performance and comfort are

Invisible Men: Westminster Menswear Archive

Invisible Men: An Anthology from the Westminster Menswear Archive, at the University of Westminster, is the largest dedicated menswear exhibition ever held in the UK. The exhibition seeks to prove that menswear is as important as womenswear in shaping both fashions history and fashions future. The title, Invisible Men references the fact that workwear, military

Plus Size Fashion

Trendstop has delved into the plus size retail scene, analysing the current climate and looking ahead to the future developments that brands are initiating. Read on to discover more. The plus size market was worth in 2017 approximately 6.6 billion according to PwC, with 4.7 billion from womenswear alone, demonstrating that it is a lucrative

Key Menswear Catwalk Footwear Directions Fall Winter 2019-20

The Trendstop team gives readers an exclusive look at three essential footwear directions, hot off the international runways. The success of hybridized styles sees designers experimenting in new and evermore creative ways for Fall Winter 2019-20, fusing the best elements from performance, casual and classic footwear silhouettes to bring invention and excitement to a rapidly

The Alternative Black Friday

Ready for the mayhem of Black Friday? Increasingly, forward thinking brands and conscious consumers are not. This has made way for a new trend in which brands are promoting more sustainable, ethical and eco-friendly Black Friday initiatives taking advantage of the publicity of the big day. Consumers now have the choice of new and innovative

Lessons From Burberry

Last years annual report from Burberry announced that the company has burnt 28.6m ($37.2m in U.S. dollars) worth of bags, clothes and perfume to protect its brand. Unluckily for them a savvy journalist spotted this in their 2017 annual financial results. Burberry is not alone But what most consumers and even fashion professionals dont realise