Latest Fashion Trends

H&M teams up with Elie Saab for its next collaborative collection

Madrid – Continuing its high-profile collaboration strategy, a dynamic the Swedish fashion multinational pioneered, H&M has just announced the development of a collaborative capsule collection with haute couture designer Elie Saab. The collection will go on sale from October 22, 2026. Founded in Beirut in 1982 by designer Elie Saab, the creative...

Fashion

Inside Alan Buanne’s plan to give Vivaia a luxury feel without the luxury price

When Alan Buanne joined Vivaia as creative director in January, he brought a résumé built in the world of luxury footwear: training at Polimoda in Florence, senior roles at Nicholas Kirkwood and Bottega Veneta, and the launch of his own design-led label, Neous. Now, for fall/winter 2026, he is applying that same rigor to a comfort-first brand...

Fashion |In Pictures

SS27/FW27 trend prediction: Why camouflage keeps coming back

Originally designed to help troops disappear into their surroundings, camouflage has become one of fashion’s most recognizable — and conspicuous — patterns. Its enduring appeal lies partly in that contradiction: camo suggests utility, toughness and the outdoors, yet removed from its military context, it becomes an instantly recognizable fashion...

Fashion

Glamourati, Kidult, Scandi-cool: Exploring the many faces of maximalism

This time, it is here to stay. Far from being a mere fleeting extravagance, maximalism is poised to become a core trend. Its expression is multifaceted and its purpose is rooted in our deep-seated need for personal expression. Designer Harris Reed explained this intimate approach in a 2025 column for The New York Times: “Maximalism as I see it...