Asda news and archive

Asda aims to overtake Primark as it doubles down on fashion

Supermarket giant Asda wishes to take over Primark in the realm of fashion retail, with its clothing division now said to be leading its ongoing turnaround plan. Speaking to The Telegraph, Liz Evans, the managing director of Asda’s clothing brand George, said the company’s “long-term goal” was to challenge budget retailer Primark's leading...

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Former Matalan chief Jo Whitfield returns to Asda board

Jo Whitfield, the former chief executive officer of Matalan, has returned to supermarket giant Asda’s board as a non-executive director. Whitfield had served in a number of senior leadership positions at Asda and its clothing company George from 2008, including in the retailer’s e-commerce, operations and commercial divisions. She went on to...

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Asda names new chief commercial officer of non-food and retail

Supermarket Asda has promoted Liz Evans, managing director of George, to chief commercial officer of non-food and retail. In a statement, Asda said that Evans would be leading the supermarket’s large store operations on a permanent basis alongside her leadership of the George clothing brand. Evans appointment is part of the supermarket...

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Asda appoints former CEO to executive chair

Allan Leighton, the chief executive of Asda between 1996 to 2001, has been appointed as the supermarket giant’s executive chair, marking his return to the company. Leighton will succeed Stuart Rose, who has served as Asda’s chair since 2021. Alongside his stint at the helm of the retailer, Leighton has also held the role of president of US food...

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Fashion

Watch: From hero gnomes to stylish goats, all the festive fashion films to know for 2024

It’s that time of the year, again. Brands and retailers across the globe have begun unveiling their always highly anticipated festive campaigns. This season, trends seem to revolve around flipping the script on the stress usually associated with the season; incorporating well-known (animated) figures into the storyline; and proposing new...

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Asda reportedly plotting more job cuts after making 475 staff redundant

Supermarket giant Asda is believed to be planning more job cuts shortly after it had carried out 475 staff redundancies, allegedly done without a consultation period. According to The Telegraph, employees that were brought in to oversee the supermarket’s IT shift are the expected targets for the new slew of job cuts, as their tech-focused...

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Back-to-school bolsters George at Asda’s Q3 performance

For the third quarter ending 30 September 2024, supermarket giant Asda’s clothing range George delivered “strong performance”, with like-for-like sales increasing 4.9 percent. The retailer credited the uptick to its back-to-school range, which it said generated around 180 million pounds in sales, marking its “best performance to date”. The...

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Asda co-owner Mohsin Issa steps down from executive role

Struggling British supermarket chain Asda has announced that Mohsin Issa is stepping back from his executive leadership role to focus on his previously announced responsibility as sole CEO of EG Group. The company said in a release that Stuart Rose will assume Issa’s executive responsibilities alongside Rob Hattrell until a new CEO is recruited....

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Fashion |In Pictures

George at Asda collaborating with Roksanda for LFW

London Fashion Week designer Roksanda is collaborating with supermarket clothing brand George at Asda as part of LFW’s continued 40th-anniversary celebrations. The collaborative collection will offer Roksanda’s signature style to an accessible audience while raising funds for the BFC Foundation programme, a charity supporting the future growth...

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George at Asda reports 3.9 percent increase in online sales

Asda continued to deliver a strong online performance in grocery and clothing in the second quarter. Fashion retailer George under Asda grew its online revenues by 3.9 percent during the quarter under review. The company said in a release that total George clothing sales decreased 3.9 percent on a LFL basis, partly reflecting Asda’s strategic...

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George owner Asda names David Devany as VP of ecommerce

Asda has appointed David Devany as vice president for ecommerce, who is joining the company Iceland Foods. At Iceland Foods, he held the role of group chief customer, marketing and digital officer since 2020. The company said in a statement that Devany brings over 25 years of experience in ecommerce, digital and marketing, and will focus on...

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Asda revenue rises in FY23, George business continues growth

UK supermarket giant Asda has welcomed a notable uptick in its revenue for the fiscal year 2023, increasing to 21,898 million pounds (excluding fuel) at a year-on-year growth rate of 7.1 percent. Net profit for the period came to 195 million pounds, up from a net loss of 354 million in FY22, while operating profit also improved to 637 million...