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Balmain begins teasing first beauty drop

Ahead of its autumn/winter 2024 show on Wednesday, French luxury label Balmain offered a taste of what is to come for its soon-to-be-launched beauty brand in a new campaign. ‘Projet Confidentiel’, the title of the campaign, teased a luxury fragrance by Balmain Beauty, set to launch in September 2024. In it, a matte-finished black unlabeled...