Bodycare International news and archive

Bodycare International presents Ayaki, the thinnest, warmest thermals

Revolutionising the apparel industry with its distinctive class and designs, Bodycare International, the leading manufacturer and supplier of infants and kids’ innerwear, thermals and lounge wear for the complete family launched its premium thermals range ‘Ayaki’. The launch follows Bodycare International’s strong plans of gaining a stronger...

Fashion

Bodycare unveils DYCA range of thermals this winter

Bodycare International, one of India’s largest manufacturers of intimate apparels for men, women and kids has introduced its latest collection of DYCA (Defines Your Class Always) thermal wear for winter. Infusing the classic line of thermal clothing with contemporary and stylish designs, the new collection is meant for the entire family. The...

Fashion

Bodycare takes on winters with new thermal range

Bodycare, a known name in thermal wear in India has introduced its new collection for the forthcoming season. The new collection is comfortable and highlights the style quotient without compromising on warmth. It is also working on the super-premium category of thermals, which could be launched this very winter. “We expect a good winter season...

Apparel

Bodycare becomes the exclusive licensee of Chhota Bheem

Bodycare International, a leading manufacturer and supplier of kids’ undergarments, infant wear, thermals and loungewear for all ages has entered into a licensing agreement with Green Gold Animation for the character ‘Chhota Bheem’ for kids innerwear category. The tie-up will further provide exclusive rights to the company to promote its Chhota...

Fashion

Bodycare launches Proteens collection for men and women

After a successful stint in the kids’ segment, Bodycare International is all set to cater to the ever increasing demand of loungewear for men and women. In keeping with its commitment, it has launched Proteens, a trendy line of loungewear collection exclusively for men and women. The new collection is a wide array of stylish and adorable...

Apparel

Bodycare’s national distributors meet

Bodycare International, the country’s leading manufacturer of intimate apparels and innerwear, held its annual distributor meet and lucky draw function at the Riverview Retreat, Jim Corbett National Park recently. Witnessing a spectacular participation from channel partners across the country, the two day event saw channel partners being...

Fashion

Proteens: Lounge wear for adults by next winter

Witnessing a steady growth of 80 per cent year-on-year, children’s night and lounge wear brand Proteens from Bodycare International is present through 120 distributors in about 6,000 MBOs across India. The brand is now looking at achieving a turnover of Rs 25 crores next financial year. Also on the cards is introduction of lounge wear for men...