Taylor Swift news and archive

How retailers can capitalise from the Taylor Swift economy

Despite disappointing June retail figures, the UK's commerce sector is anticipating a significant boost from an unexpected source: American pop sensation Taylor Swift. As the multi-platinum artist prepares for her final London tour dates, economists and retail analysts are forecasting a substantial economic windfall, with potential ramifications...

CultureFeatured

V&A to celebrate Taylor Swift with a ‘songbook’ trail

London’s V&A Museum has announced a free trail celebrating 14-time Grammy Award-winning artist Taylor Swift to mark the success of the singer-songwriter’s UK tour. The ‘Taylor Swift | Songbook Trail’ will run from July 27 to September 8, and celebrate the creativity of her costumes, lyrics and music videos and explore the global phenomena of the...

Business

Taylor Swift’s ‘Eras’ tour to provide nearly 1 billion pound boost to the UK economy

New data from Barclays reveals that Taylor Swift’s highly anticipated ‘Eras’ tour will provide a 997-million-pound boost to the UK economy, as Swifties are expected to fork out 848 pounds on average to see the singer at one of the 15 UK tour dates. The Barclays ‘Swiftonomics’ report shows that fans attending the tour in the UK will spend the...

Fashion

Swift and Beyonce show the lucrative pop-fashion liaison

The return of mega-concerts since the Covid-19 pandemic, with Beyonce and Taylor Swift leading the way, has highlighted the lucrative links between fashion brands and pop stars. Stage costumes have long been a way for designers to gain massive exposure -- think of Madonna's conical breasts that helped make French designer Jean Paul Gaultier a...

Fashion

Super Bowl arrivals are fashion's new red carpet

Celebrity arrives at the Super Bowl has become a prominent trend, with fashion brands capitalizsng on the opportunity to dress sports stars and tap into a previously overlooked demographic. Notably, Travis Kelce, the Kansas City Chiefs' tight end, donned a custom Amiri black sequined bouclé suit, while his girlfriend, singer Taylor Swift,...

Culture

New York museum to host exhibition on Taylor Swift’s career

The Museum of Arts and Design (MAD) has revealed that it will be hosting a new exhibition on Taylor Swift, looking into the singer and musician’s artistic reinventions over her acclaimed career. Set to open May 20, ‘Taylor Swift: Storyteller’ will follow the 12-time Grammy-winner’s history of work, displaying looks from a series of her music...

Fashion

Stella McCartney & Taylor Swift share collaboration details

Sustainable fashion design pioneer Stella McCartney and pop star Taylor Swift have collaborated on a ready-to-wear and accessories collection. The collection, which can currently be previewed in a lookbook published on Swift's website, is set to coincide with the debut of her new album "Lover," which will release on August 23. Swift will show...

Video

Video: Taylor Swift asks Anna Wintour 8 questions

In a very special episode of Go Ask Anna, September cover star Taylor Swift has the floor. Source:Vogue, YouTube.

People

Taylor Swift and Stella McCartney announce collaboration

American pop singer Taylor Swift will be collaborating with British fashion designer Stella McCartney, both of them announced on Instagram Stories. Although Swift refrained from giving details about the collaboration, she hinted that a clothing line inspired by her new album, Lover, may be in the works. More information about the partnership...