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Scotch & Soda parent company breaks silence: CEO on store openings, partners and growth

American group Bluestar Alliance is the owner of Dutch-heritage brand Scotch & Soda. Since its take-over in 2023, however, it has not all been smooth sailing. CEO and co-founder of Bluestar Alliance Joseph Gabbay shares the plans for the brand and the current market. For readers that don’t know Bluestar Alliance yet, can you explain what the...

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