FW25 news and archive

Desigual advances premiumisation strategy, partners with Egonlab for collection

Madrid – Desigual has just announced the upcoming launch of a capsule collection, co-developed with the Parisian house Egonlab, founded by creative duo Florentin Glémarec and Kévin Nompeix. This collaborative project is part of the brand's ongoing 'premiumisation' strategy. This strategy has already led the Thomas Meyer-owned brand to launch its...

Fashion |In Pictures

In Pictures: H&M returns to London Fashion Week with starstudded show

H&M made its return to the London Fashion Week runway through a show reliant on star power and cultural evolution. The Swedish fashion giant took to 180 The Strand for its ‘H&M&180: The London Issue’ event, where it ventured beyond the traditional catwalk to also offer an evening of wider entertainment for its 700 guests. While panel talks were...

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Welcome back Topshop: Brand takes to Trafalgar Square for long-awaited revival show

British brand Topshop has officially made its return after a months-long roll-out with a capacious runway show on London’s Trafalgar Square. The event, which brought together celebrities and the general public, served as a celebration of the relaunch of Topshop’s e-commerce site, which officially marked its revival as a standalone brand. On...

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H&M to return to London Fashion Week with coed show

H&M is set to rejoin the London Fashion Week schedule. Following on from its ‘Brat’ themed collaborative event last year, with Charli XCX as the headline act, the Swedish fashion giant is now prepared to return to the English capital with a “fresh and exciting runway format”. During the September event, H&M will unveil its autumn/winter 2025...

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Fashion |In Pictures

Haute Couture AW25: Which shows will influence the fashion of seasons to come?

Among the highlights of Paris Haute Couture Week in July 2025, after Demna's final show for Balenciaga, the autumn/winter 2025/2026 Couture collections paved the way for fashion that is both artisanal and technological. Upcycling was joyfully celebrated by Glenn Martens for Maison Margiela and Germanier. Respect for nature was at the heart of...

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Chanel autumn/winter 2025: a winter of elegance and comfort

Paris – Chanel presented a glamorous and understated Haute Couture collection at the Grand Palais in Paris on Tuesday. This is the last collection designed by its in-house creative studio before the highly anticipated debut of new artistic director Matthieu Blazy. For the autumn/winter 2025 season, the French fashion house reinvents winter...

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Trend: Who really is the "messy girl"?

Paris - Blurred hair and smudged eyeliner, all in a crumpled t-shirt: for several months, the "messy girl" has been making her mark on social media and in the streets, a trend less liberating than it seems. Unlike the "clean girl" who, with her perfect skin, carefully slicked-back hair and a look that matches her impeccably tidy interior,...

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Debuts and departures mark Haute Couture Week autumn 2025 edition

With Jonathan Anderson’s appointment at Dior, it seems the designer musical chairs that have marred recent fashion week seasons are beginning to slow down. As such, Paris’ upcoming Haute Couture Week appears to represent somewhat of a transition for the industry, as debuts and departures define a quieter season. Spanning July 7 to 10, the four...

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Holiday ‘25 trend: Leather takes on fresh colors and dimensions

Leather leads the way as a key material for Holiday 2025. Black leather has long been the gold standard for October/November in-store drops. However, this season, designers have chosen colors ranging from brown to olive shades of green. For Holiday ‘25 the season’s major silhouette will offer proportion play, including broad shoulders. Saint...

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FW25 designer statement jeans

The fw25 runway collections highlighted the importance of the statement jean. One of the biggest trends of the season was the idea of proportion play, with the skinny jean more or less out of style, replaced by wide, barrel and baggy legged versions. There was a wide range of washes and features. Here are ten of the most interesting. Bluemarine:...

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Shanghai Fashion Week: AW25 trends from China

Almost 100 fashion brands - from up-and-coming designers to major fashion groups - presented their collections during Shanghai Fashion Week. The variety of styles was extensive, ranging from minimalist, casual to avant-garde. Some ingredients, however, could be found across catwalks. Here are six autumn/winter 2025 trends from China. Fringe...

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FW25 runway trend: Oversized sweaters offer proportion play

Proportion play was a major fw25 runway trend with many designers showing oversized silhouettes, including sweaters. It is a comforting style for consumers to adopt in uncertain times. Its cozy but chic sensibility offers a Scandinavian hygge attitude. Here are ten of the best. Acne Studios: designer, Jonny Johansson Acne fw25 Credits: Acne...