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Culture

Jacquemus curates 'Mythes' exhibition in Paris

Fashion designer Simon Porte Jacquemus embarks on a new artistic project as curator and scenographer of the "Mythes" exhibition. This exhibition presents a dialogue between works of antiquity and those of the sculptor Aristide Maillol. The exhibition, created in collaboration with Galerie Chenel and Galerie Dina Vierny, will be held at the Collè...

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Business|Marketing

Selling the vibe: Why fashion brands need more than just product

In the last decade, the currency of fashion has moved decisively beyond fabric and form. Value now resides in broader social, cultural and environmental significance. A pair of jeans is never just a denim garment; it stands as an emblem of creativity, community and lifestyle values. Every garment is a transaction of meaning: the buyer aligns...

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