Louis Philippe news and archive

Bangaluru gets Louis Philippe’s maiden LP Sports

Louis Philippe has opened its first LP Sports store in Bangaluru. The men’s apparel brand plans to open 30 more LP Sports stores by next year. For LP Sports, Louis Philippe has moved away from the typical heritage look and has opted for a modern and contemporary look and design. Doing away with bulky structures, the brand is tilting toward a...

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Business

Three Madura brands cross Rs 1,000 cr revenue mark

Three popular brands under the umbrella of Madura Fashion and Lifestyle, a unit of Aditya Birla Group company Aditya Birla Nuvo have managed to cross the Rs 1,000 crores revenue mark in terms of consumer price in fiscal 2015. Fiscal 2016 will see two brands from Arvind’s retail unit Arvind Lifestyle Brands, also cross the Rs 1,000 crores...

Fashion

Louis Philippe bags ‘Comfort Vote Quality Label’

Louis Philippe from Madura Fashion & Lifestyle portfolio has got the ‘Comfort Vote Quality Label’ by German testing and research centre, Hohenstein Institute. The brand was awarded the label in the product category shirts and is also the only brand to receive this award in India. Hohenstein’s evaluation of wear comfort is based on...

Apparel

Louis Philippe upgrades positioning to take on competition

Louis Philippe, the premium menswear brand from Madura Garments stable, is changingits positioning by offering higher quality and pricing to create a strong foothold among, especially with the international labels entering the country. The brand has been able to survive the slowdown and has been growing by 20 to 25 percent in recent years,...

Apparel

Louis Philippe re-launches its e-platform ‘The Label.in’

Label.in by Louis Philippe, an e-content platform has been re-launched with renewed focus on new and emerging social trends. With a focus on men’s fashion and grooming, The Label serves as a guide that helps the reader keep himself updated about the world of style and sophistication. With a fresh take on the content having experts contributors...

Fashion

Domestic men’s brands explore the right formula

Men’s wear is supposed to be the biggest and fastest growing apparel segment in India. The segment is flourishing with many global labels entering the country, creating stiff competition for Indian counterparts. However, experts feel that factors like understanding of local tastes that differ according to geographic location and competitive...

Apparel

Louis Philippe to open exclusive LP denim stores

After receiving an encouraging response to its denim brand LP Jeans priced Rs 2,000 to Rs 5,000, Louis Philippe now has plans to launch exclusive stores of the label. It is looking at opening 10 exclusive LP Jeans stores this year and about 30 odd stores over the next three years. LP is present in multi-branded outlets like Shoppers Stop,...

Apparel

Louis Philippe unveils S/S'14 range

Louis Philippe, the brand under Madura Fashion and Lifestyle stable has unveiled its Spring/Summer 2014 collection that takes an inspiration from Bangkok, the exquisite textiles of Indonesia with luxurious new fabrics such as Indigo, Ikat, Tie & Dye and Batik. Mandarin collars, jackets with loop fastenings, soft linens, indigo prints and...

Apparel

Louis Philippe on retail expansion drive

After receiving an encouraging response to its denim brand LP Jeans launched last year, Louis Philippe has plans to open exclusive stores of the label. It is looking at opening ten exclusive LP Jeans stores this year and about thirty odd stores over next three years. Part of the Madura Fashion & Lifestyle stable, Louis Philippe contributes 30...

Fashion

Louis Philippe unveils fresh styles for new seasons

Growing by impressive 30 percent a year and aiming to achieve a revenue target of Rs 1400 crores by March 2014, men’s fashion and lifestyle brand Louis Philippe from the Madura Fashion & Lifestyle stable has already added footwear and accessories to its product portfolio. The brand recently launched its Autumn/Winter 2013 and also Spring/Summer...

Fashion

Diwali shopping brings cheer to fashion retail

While retailers were not expecting this year much from Diwali to bring sparkling lights to their cash registers, consumers have proved them wrong. Though Onam festival in Kerala did not bring in expected sales boost, Diwali shopping across India has brought in a much needed respite and cheer to fashion brands and retailers. Diwali’s shopping...

Apparel

Louis Philippe hunts for India’s best dressed man

Men’s fashion brand, Louis Philippe is hunting for the most well-dressed man in India through ‘The Style League’. Designed by digital agency, Jack in the Box, the online hunt has a website powered by social logins to enable voting. A combination of expert style jury and public voting will decide on the winner. The Style League contest aims to...