Moose Knuckles news and archive

Canadian outerwear brand Moose Knuckles eyes luxury segment

Moose Knuckles, the Canadian outerwear brand, is launching an ambitious creative platform that signals its push into the high-fashion segment. The initiative, dubbed 'Moose Lab', debuts with a capsule collection by the brand's Global Artistic Director, Carlos Nazario, marking a strategic pivot towards fashion-forward interpretations of technical...

Moose Knuckles secures minority investment from Bosideng for strategic growth

Canadian luxury outerwear brand Moose Knuckles has entered into a strategic partnership with Chinese down apparel giant Bosideng. The exact terms of the deal were not disclosed. Moose Knuckles aims to leverage the financial backing and strategic support provided by Bosideng and its majority investor group led by international private equity firm...

Fashion |In Pictures

Moose Knuckles launches collection with Pleasures

Luxury outerwear brand Moose Knuckles has launched a capsule collection with LA-based streetwear brand Pleasures. The limited-edition collection draws inspiration from both Moose Knuckles' Canadian heritage and the LA lifestyle while marring “high-end, city-driven luxury with an edgy, punk aesthetic”. The Moose Knuckles x Pleasures capsule...

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Moose Knuckles names new artistic director

Moose Knuckles, the Montreal-based luxury outerwear and ready-to-wear label, has named Carlos Nazario as its global artistic director, effective immediately. In the newly created role, Nazario will oversee Moose Knuckles’ collection design, image, content, brick-and-mortar presentation, and marketing/communication expressions across all...

Business|In Pictures Featured

Moose Knuckles targets EMEA growth with a showroom in Milan

Montreal-based Canadian luxury outerwear and ready-to-wear label Moose Knuckles has opened a new 10,760 square-foot showroom in Milan, Italy, as part of its Europe, the Middle East and Africa (EMEA) strategic growth strategy. The new showroom, located in the design centric Tortona district of Milan, will serve as a “multifunctional recreational...

People

Moose Knuckles strengthens leadership team

Canadian luxury outerwear brand Moose Knuckles has announced several new hires to strengthen its leadership team to execute its long-term strategy and to “fuel growth”. The new organisational structure blends “experience, innovation and creativity,” explains Moose Knuckles to power the brand’s product strategy in its core outerwear,...

People

Moose Knuckles names new executive vice president of Asia Pacific

Canadian luxury outerwear brand Moose Knuckles Canada has named industry veteran Eric Tosello as its new executive vice president of Asia Pacific. Tosello will be based in Shanghai and oversee all aspects of Moose Knuckles’ operations in the region, which is a growing market for the brand. Victor Luis, chairman and chief executive at Moose...

Fashion

Moose Knuckles launches first NFT and Beijing pop-up

Canadian outfitter Moose Knuckles has teamed up with digital artist Tiago Marinho to launch a unique NFT as part of its Heatmakers initiative. The NFT consists of a special digital Moose Knuckles’ jacket featuring the Chinese influencer Mia Kong and will be the key to explore this additional challenge undertaken by the brand. The activation...

Fashion

Moose Knuckles and Eckhaus Latta launch capsule collection of outerwear

Moose Knuckles, the Montreal-based outerwear brand, has announced a collaboration with designers Mike Eckhaus and Zoe Latta and their eponymous American fashion label Eckhaus Latta. The 10-piece collection features ultra lightweight down, making some items, like a women’s ankle-length puffer, appear as featherlight as a dress. The focus of the...

Fashion |In Pictures

Moose Knuckles launches dog clothing collection

Canadian luxury outerwear brand Moose Knuckles has launched a new collection dedicated to dogs, featuring mini-me style jackets. The collection called ‘Pooch Knuckles’ consists of two outerwear styles, inspired by Moose Knuckles signature ‘Stirling Parka’ designed to keep dogs “stylish and cozy,” explains the brand in the press release. The...

Fashion Featured

Moose Knuckles collaborates with fine jeweller Jennifer Meyer

Canadian luxury outerwear brand Moose Knuckles is launching a collaboration with Los Angeles-based fine jewellery designer Jennifer Meyer on November 30. The 18-piece collection marks the first time Meyer has worked with women’s ready-to-wear and celebrates both brands’ shared reverence for sisterhood, motherhood and friendship. Moose Knuckles...

Fashion |In Pictures Featured

Moose Knuckles unveils collaboration with Telfar

Canadian luxury outerwear brand Moose Knuckles has unveiled a collaboration with New York-based designer Telfar Clemens and his eponymous label, Telfar featuring apparel, outerwear and bags. The 17-piece Moose Knuckles x Telfar capsule collection is designed to “keep you moving in warmth and style,” and is a continuation of Telfar’s revival of...