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Pantone reveals “a shift in mood” for LFW AW24 colour trend report

Trend forecasting and colour consultancy Pantone Color Institute has revealed that the autumn/winter 2024 edition of London Fashion Week, which runs from February 16 to 20, will signify a “shift in mood,” with designers opting for colours that blend wearability with desirability. Described as a palette of “potent and powerful colours,” the LFW...