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Retail

MUD Jeans celebrates anniversary with sustainable denim innovation

To celebrate its 12.5-year anniversary, MUD Jeans is launching a pair of jeans made from 55 percent Post-Consumer Recycled (PCR) cotton, sourced from collected used jeans. In a press release, MUD Jeans describes this as a breakthrough, since the typical proportion of recycled material in the industry is between 20 and 40 percent. The innovation...

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