Roxy news and archive

BRJ Group to lead Boardriders’ brands in Japan and Taiwan

Authentic Brands Group has established a new partnership with BRJ Group, which will see the firm lead brands descending from the Boardriders business in Japan and Taiwan. BRJ Group, together with SMBC Capital Partners as its majority shareholder, is controlled by the existing management of Boardriders Japan and Taiwan, with this latest deal...

Business

Authentic partners with Liberated Brands for outdoor brands

Authentic Brands Group (Authentic), a global brand development, marketing, and entertainment platform, has signed a strategic partnership with Liberated Brands (Liberated) for it to take on its action and outdoor sports brands across Australia, New Zealand, Thailand, and Indonesia. In a statement, Authentic said that Liberated would take over...

Business

Centric Brands to design kidswear for brands under Authentic portfolio

Centric Brands has entered into a licensing agreement with Authentic Brands Group to design, manufacture and distribute kids apparel for Quiksilver, Billabong and Roxy in the United States and Canada. The company said, by capturing the spirit of each brand and leveraging Centric’s unparalleled kids apparel expertise, the company will drive...

Business

Centric Brands signs licensing agreement with Authentic Brands Group

Centric Brands LLC has signed an exclusive licensing agreement with Authentic Brands Group to design, manufacture, and distribute kids' apparel for Quiksilver, Billabong, and Roxy in the United States and Canada. Through the deal, Centric Brands is now the exclusive kids apparel partner in the US and Canada for Quiksilver, Billabong and Roxy....

Business

Authentic Brands Group extends Aldo partnership for Roxy footwear

Authentic Brands Group has expanded its partnership with the Aldo Group, which will now be taking on the design, production and distribution of Roxy footwear for women and girls in the US and Canada. Authentic acquired Roxy as part of its takeover of lifestyle group Boardriders earlier this year, snapping up the water sports brand alongside an...

Fashion

Authentic Brands Group partners with Warson Brands

Authentic Brands Group (Authentic), the global brand development, marketing and entertainment platform, has announced an expanded partnership with Warson Brands, a full-service provider of protective and safety technologies for its DC Shoes and Roxy occupational footwear. In a statement, Authentic said that Warson would be designing, developing...

Business

Authentic names Liberated operating partner for Quiksilver, Billabong and more

Following its acquisition of lifestyle group Boardriders in April, Authentic Brands Group has now assigned the role of retail and e-commerce operator for its newly acquired labels to Liberated Brands. The long-term agreement covers the operations of Quiksilver, Billabong, Roxy, RVCA, Honolua and Boardriders in the US and Canada. Liberated is...

Fashion |In Pictures

Roxy collaborates with Kate Bosworth

Surf and sportswear brand Roxy has teamed up with actress Kate Bosworth and the star of the 2002 surfer hit ‘Blue Crush’ on a new capsule collection. The collaboration includes early 00s surf-inspired swimwear, including bright triangle bikinis, cropped rash guards, and reversible one-pieces in tropical prints and stripes. The line also features...

Fashion |In Pictures

Roxy unveils collaboration with Mizuno

Female action sports brand Roxy, part of Boardriders, Inc., has unveiled a collaboration with Japanese sporting manufacturer Mizuno. The activewear collection encapsulates Roxy’s surf spirit with Mizuno’s technical sportswear know-with head-to-toe outfits, featuring leggings, shorts, bras, tops and hoodies, including pieces made from recycled...

People

Boardriders appoints EMEA president

Action sports and lifestyle group Boardriders, the parent company of Quiksilver, has appointed Nicolas Foulet as president of Europe, the Middle East, and Africa. Foulet has spent 20 years with the company rising through the ranks at the European and global level, including as global chief information officer and global director of e-commerce...

Apparel

Surfing brand arrives in India

Outdoor sports fashion brands Quiksilver and Roxy, run by California-based Quiksilver Holdings, have opened a store in Mumbai at High Street Phoenix. One is not sure if surfing has caught on among Mumbaikars in a big way but Quiksilver will do its bit to interest them in matters related to sea and surf. A 1,400 sq. ft. flagship store has also...