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Shah Rukh Khan rides the e-commerce wave with Yepme

Bollywood superstar Shah Rukh Khan, who had so far remained away from partnering withonline shopping platforms for a collection, has finally been signed on as the brand ambassador for fashion e-tailer Yepme. The deal also lets the actor pick up a stake in Yepme going forward. Earlier in July, the Gurgaon-based company had roped in Bollywood...