India's top couturier Sabyasachi Mukherjee has joined hands with Christian Louboutin yet again. This is the second time the duo comes together. Their first collaborative line was titled ‘Bater’, launched last year in July. This time the collection of women’s and men’s shoes and bags is stamped with […]

London - Virtual Reality has been heralded as the next frontier in storytelling, marketing and advertising. While film was once seen as the most immersive storytelling medium, VR offers the promise of "presence" - the experience od being somewhere else. Companies ranging from Google to Alibaba are using […]

Inspired by the recent Denim by Premiere Vision trade event, Trendstop's denim team bring you the key jeanswear looks that will be impacting SS18, helping to ensure that collections have the optimum expert analysis to inform decision making. These initial emerging trends are curated and developed by […]

Centuries ago, Spanish colonizers forced their Bolivian servants to wear the puffy skirts that have come to symbolize the country's "cholitas," or indigenous women. Today, one local designer is turning the tables with plans to export high-end cholita fashion -- blossoming skirts, bowler hats and intricately […]

US fashion retailer Nordstrom was in hot water Sunday after placing a hoodie depicting a scene from the massacre in the Chinese city of Nanjing for sale on one of its websites. The company has since removed the item, which featured a still image of Japanese soldiers about to behead victims in the 2009 […]

Stella McCartney on Thursday debuted her first menswear collection, which will launch for spring summer 2017. McCartney chose London's Abby Road studios for the event, an apt choice of venue as it is where the Beatles and her father Paul McCartney recorded their infamous albums. “We feel like we’re […]

The Khadi & Village Industries Commission (KVIC) is promoting khadi denim in India. The collection has a smooth texture and is a little softer than regular denim, is eco-friendly and skin-friendly, boasts of an array of jackets, jeans and shirts for men and women. The design which are hand-spun and […]

Singer-songwriter Pharrell Williams has presented his first collection for G-Star Raw since being appointed head of imagination for the denim brand in February. The collection, called “G-Star Elwood X25’ features 25 different prints, selected by Pharrell, from checks, camouflage, stripes and leopard […]

Trendstop's trend team brings you the most essential macro themes for the Fall/Winter season, helping to ensure that collections have the optimum expert analysis to inform decision making. Our experts identify and develop emerging trends through in-depth analysis, curating inspirational seasonal reports […]

Sportswear brand Adidas has unveiled what it is calling the “strongest and most innovative ever” rugby jersey shirt for the New Zealand All Blacks rugby team. The new jersey takes on-field technology to a “new level” with unique features, such as a “ground-breaking chassis system and new fabric innovation”, […]

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