Paul&Shark news and archive

Paul & Shark strengthens India presence with KL Rahul capsule collection

Italian luxury brand Paul & Shark has unveiled a new capsule collection for spring/summer 2026 (SS26) created in collaboration with brand ambassador and Indian cricket player KL Rahul. The partnership aims to merge the heritage of the Varese-based label with a global lifestyle perspective, focusing specifically on the strategic Indian market....

Fashion

Paul & Shark launches kidswear

Paul & Shark is now also catering to younger audiences with its first kidswear collection. The Italian brand launched its first junior collection for children aged four to 16, Paul & Shark announced on Friday, May 30, 2025. Created in partnership with kidswear specialist Altana Società Benefit, the collection debuted for the SS26 season. This...

Retail

Paul&Shark launches flagship store in London's Regent Street

Fashion brand Paul&Shark have marked its debut in the UK with the grand opening of its flagship store at 233 Regent Street, a prime retail location in the heart of London. The new space epitomises the essence of the brand, weaving together the timeless elements of tradition and spirit of innovation, while also preserving the balance between...

Retail

Paul & Shark reopens store in Delhi’s luxe mall DLF Emporio

Italian sportswear brand Paul & Shark has reopened its store at DLF Emporio Mall in New Delhi. The store has a new layout and storefront to highlight the brand’s spring/ summer collection. It has a bright, white floor and glass walls with natural wood elements and a minimalistic design. The store reflects the brand’s clean simple aesthetic and...

Member

Fashion

In Pictures: Nick Wooster x Paul&Shark

Italian lifestyle brand Paul&Shark has unveiled its spring/summer 2019 collaboration with American designer Nick Wooster, as the label looks to increase its influence among a more “fashion conscious clientele”. The colourful capsule collection tells the “Italian brand's story through the eyes of the eclectic American designer” and features print...

Fashion

Consumers make hay while discounts linger

The ‘End of Season’ or monsoon sales are here again. Consumers are rushing in to make the most of this opportunity by utilising their weekends to shop for their favorite brand. Heavy and extended discounts coupled with flat 50 percent off days at some malls are attracting huge crowds across metros. Brands are offering merchandie almost half the...

Fashion

Slowdown does not slow down India’s luxe business

While the entire industry is worried about how to recover in the New Year, the high end luxury segment is not really bothered and showing steady growth. According to luxury market players, for people, who can afford to spend on high end goods priced beyond Rs 2-3 lakh, slowdown is a petty issue, not affecting their buying habits. So while,...

Apparel

Brands woo with customised merchandise

Earlier, people preferred to get their clothes stitched instead of buying a ready-made shirt or trouser. Gradually, the industry witnessed a shift towards readymade clothing, since brands began offering various sizes and fits to suit the body measurements. Once again, brands, especially in the luxury segment are wooing customers with...

Apparel

Paul & Shark spreads tentacles into Chennai

Having entered India through an equal joint venture with Reliance Brands Ltd with the opening of an outlet at the DLF Emporio in Gurgaon last year, Italian luxury sportswear brand Paul & Shark is now spreading its tentacles into the lucrative south Indian markets. Following other recent launches in Hyderabad and Mumbai, the company has just...

Apparel

Paul & Shark ventures into Mumbai

Italian luxury sportswear brand, Paul & Shark, have opened their 3rd exclusive brand outlet in India in Mumbai at the Palladium, High Street Phoenix. The other two outlets are in Delhi and Hyderabad. Paul & Shark entered India through an equal joint venture with Reliance Brands, a part of Reliance Industries. Designed by the Paul & Shark...

Apparel

Paul & Shark to add more outlets by ’11

Italian luxury sportswear brand Paul & Shark, renowned for their designer yachting and golf wear have two outlets in India, one at the Emporio Mall in Delhi and the other at the Taj Krishna Hotel in Hyderabad. Having launched these outlets successfully, the brand is ready to take on Chennai in December 2010 and Mumbai in March 2011. After these...

Apparel

Paul & Shark plans 15 new stores

Italian sportswear brand Paul & Shark, which has a 1,100 sq. ft. outlet in New Delhi’s DLF Emporio, is planning to start another 15 outlets. To start with, it plans to open two outlets, one in Hyderabad and the other Mumbai soon. The company has entered into 50:50 business partnerships with Reliance Brands. The New Delhi store offers Indian...