Aurelia news and archive

TCNS Clothing sees 18 per cent jump in sales in Q1

TCNS Clothing Company’s sales for the first quarter jumped 18 per cent. Earnings before interest, tax, depreciation and amortisation surged 95 per cent. Women’s apparel maker TCNS Clothing is known for its brands W, Aurelia, and Wishful. These witnessed a growth of 12 per cent, 25 per cent, and 38 per cent respectively during the quarter. W and...

Retail

Women’s ethnic brands W and Aurelia opens store in Hosur

TCNS Clothing, opened its new store in Hosur. Spread over 1,400 sq ft, the store features clothing from W and Aurelia brands. One part of the store displays the W collection which is an extensive mix of kurtas, fashion bottoms like palazzos, skirts, trousers, dupattas and accessories to match every occasion. W also offers stylish yet...

Retail

TCNS opens first combined multi brand store for W, Aurelia brands

TCNS has opened its first combined store for women’s apparel brands W and Aurelia. The new store in Rajasthan, adopts a unified communication style for the brands, reinforcing brand authenticity, enabling a seamless customer journey at the store. TCNS Clothing plans to open around 70 to 80 such combined outlets in the current fiscal. W is a...

Retail

W ties up with Livaeco to up sale of sustainable fabric apparels

Women’s apparel brand W, a part of TCNS Clothing, is looking to generate 20 per cent of revenue from sale of products made from sustainable fabrics . The company now has an exclusive partnership with Aditya Birla Group's Livaeco brand. Last year, W had launched a new line of Harit Khadi products styled by the company and the response was very...

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Business

TCNS Clothing’s Q3 net sales dip

TCNS Clothing’s net sales were Rs 302.32 crores in the December quarter as compared to Rs 322.42 crores in the September quarter. Net profit for the quarter was Rs 37.07 crores as against Rs 41.22 crores in the September quarter. EPS was Rs 5.81 for the December quarter as compared to Rs 6.48 for the September quarter. Net sales for the year...

Retail

Spending on ethnic wear on the rise among Indian women

Indian consumers are increasingly spending more on ethnic wear. The merchandise, especially premium ones, which was mostly visible on catwalks and bridal scenes a few years ago has now turned mainstream and is being worn daily. Brands like Biba, W, Aurelia and Manyavar have almost doubled sales over the past three years. Indian wear, initially...

Retail

Disha Patani is the new face of ethnic brand Aurelia

Women’s ethnic brand Aurelia has chosen Bollywood actress Disha Patani as its brand ambassador. Aurelia offers contemporary traditional Indian wear. Aurelia, is a brand from TCNS Clothing whose other brand is W. Aurelia has 183 exclusive brand outlets and 752 large format stores across 184 cities in India and one outlet outside India. The ethnic...

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Business

TCNS makers of W and Aurelia looking to launching an IPO

TCNS, apparel manufacturing company known for its famous women’s wear brands W, Aurelia and Wishful, is refurbishing its factories. The company’s has so far invested around Rs 1 crore on technology up-gradation. Amit Kumar, Operation Head and Rakesh Singh, Production Head says the brand is revamping factories to change few of the material...

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Business

CMAI’s Q4 Apparel Index indicates moderate growth at 3.79 points

CMAI’s Apparel Index for Q4 Jan-March FY 2015-16 indicates the industry managed to clock in moderate growth with an overall Index value of 3.79 points. Giant brands (with a turnover of above Rs 300 crores) and large brands (with a turnover of above Rs 100 to 300 crores) however, maintained their growth trajectory, even though their pace slowed...

Retail

Ethnic wear Aurelia opens its 100th store

Contemporary ethnic wear Aurelia launched its 100th store in Gurgaon’s Ambience Mall. TCNS Clothing is the force behind Aurelia. The brand offers a wide variety of women’s clothes including leggings, kurtis and accessories. The stores are one-stop shop for styles in ethnic wear for the modern Indian woman. The latest store is spread out over an...

Apparel

TCNS Clothing plans overseas expansion in a year

Owner of ethnic wear labels W and Aurelia, TCNS Clothing is buoyant about achieving strong growth riding on the back of its online and offline business. The decade-old company is looking to online business contributing 10 per cent of sales in next two years. While the company has been witnessing over 40 per cent annual growth in overall sales,...

Fashion

TCNS targets more retail points for W and Aurelia

TCNS, the makers of W, the only national brand to provide a total wardrobe solution for the modern Indian woman, is chalking out retail expansion plans for the brand. The company plans to add 10 to 30 exclusive brand outlets to its existing 30 EBOs. On similar lines, TCNS is also planning to take Aurelia, their budget brand for women, to more...