Bridal news and archive

JJ's House opens first-ever flagship store in London

Occasion and bridalwear e-retailer JJ's House has opened its first-ever brick-and-mortar retail store in central London. The made-to-order specialised, known for its affordable, customisable bridal dresses, bridesmaid dresses, and wedding guest dresses, has opened its debut UK flagship store at 22 Eastcastle Street, London. JJ’s House London...

Retail

Galia Lahav announces multi-million-dollar renovation of LA flagship

Israeli bridal and fashion house Galia Lahav has announced a multi-million-dollar renovation and expansion of its South La Brea flagship in Los Angeles ahead of its 40th anniversary later this year. Currently, the Galia Lahav flagship spans 5,760 square feet, and the retail transformation of the boutique will expand it to 8,800 square feet to...

Retail|In Pictures

David’s Bridal opens new “elevated” retail concept

American retailer David’s Bridal, home to bridal, wedding and special occasions, has opened a new bridal boutique retail concept, called ‘Diamond & Pearls,’ designed to offer an “elevated, curated and personalised experience”. The new ‘Diamond & Pearls’ format is being called David’s Bridal's “store of the future,” as it aims to reimagine the...

Fashion

5 of the biggest wedding trends for 2025

Social media platform Pinterest’s annual wedding trends report has revealed that brides-to-be are incorporating rich colours, unique personal touches and timeless elegance for their wedding day, as Gen Z continues to shake up the wedding landscape. According to Pinterest, brides are embracing the return of 90s dress silhouettes, colourful...

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Business

US bridal brands appeal to President Trump about tariffs

Justin Warshaw, chief executive officer of American bridal company Justin Alexander, has joined forces with other bridal leaders from Allure Bridals, Mon Cheri, Maggie Sottero and Watters to appeal to President Trump to exclude formalwear from tariff increases to protect US jobs. In an open letter on petition platform Change.org, Warshaw called...

Featured

Fashion |In Pictures

Casadei teams up with House of Gilles for bridal footwear

Italian luxury footwear brand Casadei has unveiled a bespoke bridal footwear collaboration with New York-based bridal and couture fashion label House of Gilles. The collaboration promises to celebrate bespoke and timeless elegance, blending the ethereal quality of House of Gilles’ couture bridal with the signature silhouettes of Casadei,...

Featured

Fashion

Bye, bye boho: Bridal trends spotted at European Bridal Week

For years, boho dominated bridalwear, but now it's making way for city chic. Satin and mikado fabrics, refined modern classics, and Hollywood glamour are increasingly coming to the forefront. While Rembo Atelier has long focused on the boho aesthetic in bridal, the Belgian brand is now stepping away from it. “Even though brides are still getting...

Fairs|REPORT

Sounds from the bridalwear industry: Cautious recovery after the 2024 ‘gap year’

Anyone working in the European bridalwear industry likely traveled to Essen, Germany, last weekend for European Bridal Week, which took place from March 29 to 31. The trade show revealed an industry still recovering from the 2024 ‘gap year’ and various crises, but positivity could also be felt. “Buyers are increasing their budgets again and are...

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Business|ANALYSIS

Will 2025 be the year of Pronovias' financial recovery?

After a challenging business journey marked by changes in ownership, financial restructuring, and nearly a decade of continuous losses, Spanish fashion group Pronovias faces 2025 with the challenge of leaving behind one of the most complicated periods in its history. Thanks to a recent injection of 30 million euros from its current owners Bain...

Fashion |In Pictures

Nobody’s Child unveils debut bridal collection

Womenswear brand Nobody's Child has launched its first bridal collection, featuring bridal and bridesmaid dresses designed for “modern love stories”. The 12-piece collection features minimal silhouettes to soft, fluid tailoring, including relaxed tailoring, midi, maxi and mini dresses in shades of ivory, crafted in heavy satins, jacquards and...

Fashion

Rebellion and romanticism: Vivienne Westwood named guest brand at Barcelona Bridal Fashion Week 2025

Following in the footsteps of illustrious Haute Couture names like Giambattista Valli, Viktor&Rolf and Elie Saab, the organisers of the international bridal fashion trade show Barcelona Bridal Fashion Week (BBFW) have just confirmed Vivienne Westwood as the new guest designer for their upcoming edition. The celebrations, once again combining...

Culture|Feature

'Yes, I do' exhibition breaks through clichés and reveals hidden stories

A sea of white, an overdose of romance and clichés. That could be the image that sceptics have of an exhibition about 250 years of bridal fashion. Because how do you give the theme of bridal fashion depth, also for those who are not (yet) brides-to-be? Fortunately, the Fries Museum in Leeuwarden, the Netherlands, succeeds in doing so with flying...