Fragrance news and archive

Juicy Couture renews fragrance license with Revlon

Fashion and lifestyle brand Juicy Couture, part of the Authentic Brands Group portfolio, has renewed its long-standing global licensing deal with Revlon Consumer Products LLC. The renewal will see the US beauty company continuing to produce and market all Juicy Couture fragrance pillars worldwide. The new agreement also supports an expanded...

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Nautica expands into women’s fragrance market

American lifestyle brand Nautica has expanded its reach in the fragrance category with the launch of two new products for women as part of an existing partnership with cosmetics giant Coty. Dubbed ‘Rose Island’ and ‘Jasmine Coast’, the two new scents intend to reflect the brand’s “coastal cultural heritage”, a press release stated, with each...

Fashion |Beauty

Cos unveils its debut fragrance

London-based contemporary fashion brand Cos, part of the H&M Group, is making its first foray into fragrance, entering the category with four exclusive eau de parfum scents and a line of candles. Launching under Cos Perfumery, the debut collection of fine fragrances and candles have been crafted in Grasse, the historic heart of haute parfumerie,...

Retail|Beauty

Bloom Perfumery triples Covent Garden presence

London independent perfume retailer Bloom Perfumery has relocated within Covent Garden, opening a larger store within The Yards due to the brand’s “significant growth and popularity”. Bloom Perfumery has relocated from Langley Court to 4 Slingsby Place, tripling the size of its previous store to accommodate "the influx of visitors the store...

Fashion |Beauty

Jaimee Lupton launches new fragrance and bodycare brand

Serial beauty entrepreneur Jaimee Lupton, founder of Monday Haircare, Osāna Naturals and Being, has launched a new range of mood-matching fragrance and bodycare products. Called ‘Daise’ the new beauty line has been designed to offer a fresh and fun approach to fragrance and body care catering to discerning elder Gen Alpha and young Gen Zs, which...

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Business|Beauty

Sephora names 2025 Accelerate brands

Sephora North America has selected eight BIPOC (Black, Indigenous, and People of Colour) brands for its 2025 Accelerate programme, which is designed to nurture and propel emerging beauty brands. The 2025 edition marks a decade of Sephora championing emerging talent and continues to be a vital launchpad for BIPOC-founded and -owned businesses,...

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Fashion |Beauty

Swarovski to enter fragrance market with Coty deal

Austrian-based crystal company Swarovski is eyeing the fragrance market after signing a long-term beauty licensing deal with Coty, the beauty giant with a portfolio of brands across fragrance, colour cosmetics, and skin and body care. In a statement, Swarovski said the deal would allow it to develop, produce and distribute “a new vision of...

Fashion |Beauty

The Rolling Stones unveils debut fine fragrance

British rock band The Rolling Stones has unveiled its debut fine fragrance in partnership with fragrance innovator Nirvana Brands and Bravado, the merchandising subsidiary of Universal Music Group. The fragrance ‘RS No.9’ has been designed to celebrate The Rolling Stones’ timeless legacy with a “fusion of rebellion and refinement” that evokes...

Fashion |Beauty

Claire’s continues beauty expansion targeting Gen Zalpha

Fashion and accessories brand Claire’s continues evolving its beauty offering with the launch of C by Claire’s, an exclusive line of fragrances and body care products designed to help Gen Zalpha “feel their most confident”. The new collection of luxurious body care and fragrances has been inspired by and tailored to Gen Zalpha's everyday...

Fashion |Beauty

Interparfums acquires Off-White fragrance rights and plans product expansion

Interparfums, Inc., which develops, manufactures and distributes prestige perfumes and cosmetics, has acquired all Off-White brand names and registered trademarks for Class 3 fragrance and cosmetic products. In a statement, Interparfums, Inc. said that its 72 percent owned French subsidiary, Interparfums SA, acquired the fragrance rights to...

Fashion |Beauty

Unilever investing in fragrance with a new in-house team

Beauty giant Unilever is investing 100 million euros to scale up its fragrance design and creation capabilities across our global portfolio with a new digital-first fragrance creation house. Historically, Unilever has partnered with fragrance houses around the world to create its scents, but it believes that growing its in-house fragrance...

Fashion |Beauty

Khloé Kardashian launches debut fragrance with Luxe Brands

Reality TV star Khloé Kardashian, who is co-founder of denim-focused fashion brand Good American, has launched her first solo fragrance in partnership with Luxe Brands, the prestige beauty company behind fragrances with Ariana Grande and Nicki Minaj. The ‘XO Khloé' fragrance debuted at luxury retailer Harrods in the UK today, November 25, and...